Chapter 725 Chen Ping's Analysis
Hearing Chen Ping's words, Su Guanfeng nodded noncommittally.
Afterwards, Chen Ping pondered for a moment, and then said softly: "Let's not talk about what I said before, let's first analyze the current situation of our Pingyu Group and Chairman Su's Su Group. situation.
Recently, Pingyu Group officially entered the commercial scope of Linhai Province when it started participating in the land auction on September 1st, more than a month ago.
This is also the most important strategic direction of Pingyu Group. Whether it can successfully enter the business alliance of Linhai Province and become a member of the business alliance of Linhai Province is crucial to the future development of our Pingyu Group. effect.
So in this process, no matter what kind of difficulties we encounter, we can only overcome difficulties and move forward all the way, never giving up until we reach our goal.
This is also the principle that our Pingyu Group must adhere to when carrying out this stage of strategic development planning. But now, in the Linhai Provincial Business Alliance, although some group companies have lowered their vigilance towards us.
But after all, there are still a large part of the group companies that still maintain an attitude of resistance to the arrival of the Pingyu Group. Among them, Qingyun Real Estate Company is the leader.
The reason is that Qingyun Real Estate Company does not reject Pingyu Group because of its own company's strategic needs. It's just because the current stage is quite special.
In the Linhai Provincial Business Alliance, in a few months, the election for the next leader of the Linhai Provincial Commercial Alliance will begin, which is of vital significance to the entire Linhai Provincial Commercial Alliance.
As long as it is a group enterprise within the scope of the Linhai Provincial Business Alliance, it will never be taken lightly. Every group company pins its hopes on itself to become the next leader of the Linhai Provincial Business Alliance.
Because only in this way can we have more voice and resources, and all kinds of actions within Linhai Province can be smoother.
This plays a vital role in the development of a group enterprise, and no one will ignore it. It's just that in the Linhai Provincial Business Alliance, the strength gap between the major group companies is still very obvious.
There are actually not many companies that are qualified to compete for this position. After this period of simple elimination, the only ones who were qualified to compete for this position were probably only the Big Four.
These four major companies are Su Group, He Group, Qingyun Real Estate Company,
and Four Seas Real Estate Company. These are also the top-ranked group companies in the entire Linhai Province.
However, when Pingyu Group entered the scope of Linhai Province, it still had a certain impact on the interior of Linhai Province. This, I myself admit.
First of all, at the land auction, the Four Seas Real Estate Company invested as much as 12 billion yuan, but in the end, it failed to reap the rewards. It fell directly from the original large real estate company. Nowadays, it can only be called a medium-sized real estate company.
Among them, although it has little to do with our Pingyu Group, it can only be said that the senior management of the Four Seas Real Estate Company made certain strategic mistakes, which is why the current situation is caused.
But no matter what, the Four Seas Real Estate Company has completely lost the opportunity to compete for the position of the next leader of the Linhai Provincial Business Alliance.
Even if it can take advantage of the development of the land in Longyu District, it can return to the position of a large real estate company. But by that time, I am afraid that within the scope of Linhai Province, it will already be another situation.
Moreover, the election for the position of the next leader of the Linhai Provincial Business Alliance may have already ended. Therefore, Cosmopolitan Real Estate Company is regarded as the first company that was directly excluded from the scope of the candidate list.
Apart from the Sihai Real Estate Company, most of the people in the Linhai Provincial Commercial Alliance have probably realized that the He Group does not seem to want to continue fighting for the position of the next leader of the Linhai Provincial Commercial Alliance. the meaning of.
There are many reasons for this, presumably Chairman Su knows better than me, so I won't play tricks on others.
It is precisely because of this that there are only two remaining group companies that are qualified to compete, one is the Su Group, and the other is Qingyun Real Estate Company.
It is only a few months before the election of the next leader of the Linhai Provincial Business Alliance.
In just a few months, both the Su Group and Qingyun Real Estate Company need to adopt a series of measures to enhance their influence in the business alliance of Linhai Province. And this influence is actually divided into several levels.
The first level is naturally the size of the company itself. If during this period of time, Su Group or Qingyun Real Estate Company, no matter which one, as long as they can make a breakthrough and expand the company's scale, then they can directly crush their opponents, there is absolutely no suspense.
However, in just a few months, it is almost impossible to widen the obvious gap, unless there is a pie in the sky.
Therefore, this possibility can basically be ruled out. It is precisely because of this that Qingyun Real Estate Company will adopt the current attitude towards our Pingyu Group.
Because only by driving our Pingyu Group out of the scope of the Linhai Provincial Business Alliance, can we establish a higher prestige for Qingyun Real Estate Company.
In this way, those large and small group companies in the Linhai Provincial Business Alliance that reject our Pingyu Group will naturally lean towards Qingyun Real Estate Company.
In other words, once our Pingyu Group is completely defeated in this battle, then the strategic goal of Qingyun Real Estate Company will be considered achieved.
By that time, the prestige and status of Qingyun Real Estate Company in the Linhai Provincial Business Alliance will definitely be greatly improved. Correspondingly, the situation and situation of the Su Group will be even more difficult. "
"Now the only opportunity for the Su Group is to put more pressure on Qingyun Real Estate Company in the real estate industry.
In this way, on the one hand, the Su Group can enhance its influence in the real estate industry, and on the other hand, it can also allow the major group companies in the Linhai Province Business Alliance to see the true strength of the Su Group.
You must know that the Su Group is a diversified group enterprise. If it can surpass Qingyun Real Estate Company in real estate at a certain stage, it will prove that the comprehensive strength of the Su Group is actually far ahead of Qingyun Real Estate Company. superior.
This is also equivalent to enhancing the prestige and influence of the Su Group in the business alliance of Linhai Province. It is precisely because of this that recently, the Su Group has been constantly seeking opportunities in the real estate industry.
It's just a pity that I missed the land of Longyu District and lost the largest piece of cake developed in Linhai City's new district. In a short period of time, it is not so easy to find opportunities in the real estate industry.
Not to mention the Su Group, even Qingyun Real Estate Company would not pin their hopes on this aspect. It is precisely because of this that the current situation of the Su Group is actually not very good.
Over the past few years, the Su Group and Qingyun Real Estate Company have not been incompatible, but there has been some friction between the two parties. Even if it is not an enemy, it can be called an opponent.
Under such circumstances, once the battle between the two sides comes to an end, the one that falls into the disadvantaged will be firmly overwhelmed by the other side in the development process for a long time in the future, and there is no hope of turning over.
Once the Su Group falls into this situation, I am afraid that the future will not be easy.
On the other hand, although the current Su Group has a diversified development, in fact, within the entire Su Group, there are only these three pillar industries, that is, the real estate industry, the hotel industry and the entertainment industry.
I have also learned about these three major industries. After so many years of development, the real estate industry of the Su Group has an overall asset of about 38 billion.
With such a scale, it can only be regarded as barely stepping into the real estate industry. The threshold of a large real estate company is really not a real large real estate company.
In the hotel industry, it is also the second largest industry under the name of the Su Group, and the overall assets should be around 6 billion. As for the final entertainment industry, the overall assets are about 5 billion.
In addition, the Su Group also owns some other large and small projects, involving many industries. It's just that these projects have not made much progress.
After so many years, it still looks tepid, and it is not considered one of the future pillar industries of the Su Group.
Calculated in this way, the overall asset strength of the entire Su Group is probably between 51 billion and 52 billion. Of course, I am not a member of the Su Group, so there should be some deviations in the calculation of this number.
However, I believe that such a deviation should not be too large. But now the biggest problem of the Su Group is the liquidity on hand of the Su Group.
The hotel industry and the entertainment industry need follow-up working capital investment, which is actually not too tight. Even if you want to expand, you are not in a hurry.
If there is no funds, the development of these two major industries can actually be postponed. After all, these two major industries also have strong profitability.
Even if the development is suspended, it will not have too much adverse impact on the entire Su Group, at most it will slow down the expansion of the Su Group.
But the real estate industry is different. In the real estate industry, the Su Group is very different from other large real estate companies.
Within Linhai Province, those small and medium real estate companies are not counted. There are 13 large real estate companies, including the Sihai Real Estate Company, which has been weakened a lot.
The overall assets of these 13 large real estate companies must be at least 30 billion or more. Among them, the Su Group can only rank around 10th.
As for the other 12 large real estate companies other than the Su Group, although the gap in strength is not small, they all have a common characteristic, that is, the fixed assets of these 12 real estate companies are distributed throughout Linhai. within the province.