Chapter 324 Lightning Promotion
Although the current Changping Supermarket Company's propaganda power is far less than that of Coslight Technology Company, Changping Supermarket Company has now covered all major cities in the entire Dongjiang Province.
Moreover, Changping Supermarket Company has even become the first choice for many citizens to buy daily necessities in these cities.
The successive events of Changping Supermarket Co., Ltd. cooperated with Coslight Technology Co., Ltd. to carry out large-scale publicity again and again. In a short period of time, the online e-commerce platform jointly established by the two companies has also entered the attention of the people of Dongjiang Province. among.
However, in this way, the financial pressure required by the online e-commerce platform has also been thoroughly demonstrated.
On the Qinghai Logistics Company side, the two major companies have invested 500 million yuan early.
For Coslight Technology's next construction of the online e-commerce platform, although the capital required is not much, once the online e-commerce platform officially enters the operation period, the subsequent capital investment will definitely be a lot.
At present, Coslight Technology Co., Ltd. still needs a funding gap of 200 million yuan to truly complete the simultaneous development of the online e-commerce platform and the Flash Chat software.
Otherwise, there must be one of the two, and it will be slowed down.
On July 29, Chen Ping did not come to Coslight Technology Company, but came to Tianyu Entertainment Company.
This day is also crucial for Tianyu Entertainment, and it is also related to whether Chen Ping can raise enough funds next.
Just last night, on the evening of July 28, Tianyu Entertainment officially started the promotion and promotion of Gao Leyao's second album.
It's the same as the last promotion model, but this time, three Gao Leyao's latest singles appeared on the Internet at the same time, and although these three songs are not comparable to the white fox in terms of classics, there are three good songs at the same time. The song also caused a huge wave on the Internet.
Countless netizens have started to download these songs, but it is not so easy to download these songs.
Although there are many pirated websites on the Internet, it takes a lot of effort to find them. What most netizens can really notice are some genuine websites.
Among the genuine websites, Tianyu Entertainment has not granted those websites the right to download songs.
So in this way,
Many netizens actually have no way to download these songs directly.
For a while, these netizens can only audition on the genuine website.
However, this also made many netizens feel a little disappointed, but just when many netizens were yelling in their hearts, they suddenly found out that Tianyu Entertainment Company had already engaged with more than a dozen music players. cooperation.
Although these three songs did not appear on these music players, these music players completely included the 10 songs of Gao Leyao's first album.
As long as you pay a certain fee, or purchase a monthly membership of these music players, you can download songs.
At this time in 2004, many domestic music players were not too popular. At that time, the most popular music player in China, or the most commonly used music player by most netizens in China, was actually Qianqianjing listening to this software. .
Although there are some other music player software, there are all kinds of problems.
After all, in 2004, similar music playback software technology still needs to be broken through, and it is not as perfect as a few years later, so Qianqianjing listens to this relatively simple music playback software, although it is not technically outstanding. But because the operation is relatively stable and the requirements for the computer are not too high, it has become one of the most frequently used music playback software on the computer by many netizens.
This time, Tianyu Entertainment directly completed a full range of cooperation with more than a dozen music playback software led by Qianqianjingting.
The 10 songs of Gao Leyao's first album have been put into these more than a dozen music playback software, and you can directly download and enjoy the songs as long as you pay.
Of course, not all netizens will spend money to buy members of these music playing software for a few songs, but after all, there are still some such people.
And Huaxia has too many netizens. In just one night, after the songs of Gao Leyao's first album were launched on these dozens of music playback platforms, the number of purchases by members of these music playback software exploded. increase.
Of course, at this time in 2004, Chinese netizens' consumption awareness was not as advanced as it was a few years later.
In fact, the number of people who buy members is not too many. Take Qianqianjingting as an example. Before that, the average number of members who bought members every month was only around a few hundred thousand. It had reached around 800,000.
But this time, after Tianyu Entertainment reached a cooperation with these more than a dozen music playback software, it brought higher traffic to these music playback software.
You must know that Gao Leyao is now one of the most popular singers in China. Although Gao Leyao's number of die-hard fans is not too many, if you really count it, I am afraid it is only about 50,000 or 60,000. However, Gao Leyao's first album has 10 songs, each of which can be regarded as a classic song.
Especially the song Baihu is the most popular. Although there are not too many groupies who really like Gao Leyao, there are countless people who like the song Baihu.
Even in the streets and alleys of many cities in China, you can hear the familiar music of the white fox.
It is also for this reason that after this song reached cooperation with more than a dozen music playback software, it also brought more users to these music playback software.
Even some original users who have never purchased monthly memberships of music playback software have begun to purchase monthly memberships of these music playback software.
Even directly buy the single download permission of the song White Fox.
In this way, not only did the dozen or so music playback software gain higher traffic and the number of users who purchased members, but also brought more popularity to Gao Leyao, a newcomer who just debuted.
Take Qianqianjing listening to this music player software as an example. Originally Qianqianjing listening to this music player software, the number of members purchased at its peak was only about 800,000. In just one night, The number of members purchased by Qianqianjing listening to this music playback software has exceeded 870,000 within this month, and it is even growing slowly.
According to estimates, it should reach about 900,000 by the end of this month.
With the increase in the number of members purchasing users, the normal user traffic of these dozen music playback software has also greatly improved.
At the same time, Gao Leyao's popularity has grown again.
Before that, Tianyu Entertainment had reached cooperation with some websites, and some time ago, it had begun to form Gao Leyao's fan support club.
Before this, the fan support club has actually been officially established.
However, the number of people who actually joined Gao Leyao's official fan support club was only more than 50,000.
But on this night, the number of Gao Leyao's fan support clubs has directly exceeded 70,000.
The actual number of fans also includes many fans who have not really joined the official fan support club.
According to the proportion, the number of Gao Leyao's fans in China is likely to be close to 150,000.
This is definitely an incredible achievement for a rookie who has just debuted.
And Gao Leyao's three latest singles, unexpectedly, did not appear in these more than a dozen music playback software, which also aroused the curiosity of many music lovers.
Many netizens complained about it.
However, on July 29, Gao Leyao's other three singles also officially appeared on major websites.
In just two days before and after, Gao Leyao already has 6 latest music singles appearing on major websites.
You know, only about a month has passed since the release of Gao Leyao's first album.
But after a short period of one month, Gao Leyao has 6 singles that appeared directly on the Internet. If a few more songs are added, this will even be able to make up the second album.
And it is precisely because of this that many netizens also realize that the release of Gao Leyao's second album should be in the past few days.
You know, under normal circumstances, a singer will need at least half a year of preparation time to launch a brand new solo album.
However, the speed of Gao Leyao's album release is far beyond those of normal domestic singers. In more than a month before and after, Gao Leyao seems to have completed the promotion and release of the second album.
All of a sudden, Gao Leyao's popularity suddenly increased for the second time.
In just one day, Gao Leyao's popularity has directly exceeded 200,000.
With such a lightning-fast increase in popularity, even the big names in the entertainment industry are a little stunned.
Under normal circumstances, the growth rate of the popularity of a newcomer who has just debuted has a huge relationship with her own ability and various conditions, and even the strength of the entertainment company to which she belongs.
But the problem is that although Gao Leyao's conditions are very good in all aspects, she is only a newcomer after all. As for Tianyu Entertainment, it is a new entertainment company, and she doesn't have much resources at all.
But the growth rate of Gao Leyao's popularity is beyond the reach of many domestic artists.
It is precisely because of this that many artists in the domestic entertainment industry finally realize that the Internet has a huge impact on the entertainment industry.
Prior to this, although many artists had also used the Internet to enhance their reputation, the means they used were actually only the use of the Internet as a publicity medium.
Take the domestic singers as an example. When most of the singers promote their albums, the promotion channels they use are basically traditional media, or they hold several press conferences after the album is released, or participate in the promotion. Some variety show activities to promote the album.
But this time, the promotion method used by Tianyu Entertainment Company made everyone feel fresh and new.
The promotion of Tianyu Entertainment Company relies entirely on the network for promotion, and the promotion methods used are endless.
At the same time, Tianyu Entertainment has not given up the promotion of traditional media.
On July 29, Jiangnan TV officially released an announcement, and the brand-new variety show that had been noisy before will also be officially broadcast on July 30.
As early as a few days ago, Jiangnan TV had already started the promotion of this variety show, but many people did not expect that the speed of Jiangnan TV was so fast. In just a few days, this variety show was to be officially aired.