1172: A Roadside Show? (2 More)
Wangfujing in 1985, the streets are wide, there are endless pedestrians every day.
In the past two years [www.biqugeso.vip], the number of cars driving on the streets has increased compared with the previous years. Ten years earlier, Wangfujing is still a blue cloth of workers and peasants and bicycles, and it is not higher than other streets in Beijing!
By 1985, Wangfujing had become a very mature commercial street.
There is the Beijing Department Store, there are all kinds of time-honored brands, selling food, clothes, leather goods, hat shops, antique calligraphy and painting workshops, every store has a famous origin, Xia Xiaolan still wants to come to Wangfujing to open a store, can't find it Going to a suitable storefront, it was also limited by funds at that time, and it was difficult to afford the rent when it was found.
Ji Ya was not short of money and could find a relationship, so she squeezed out a place in Wangfujing to open a personal studio.
What is this place? Xia Xiaolan can rent a building in Erqi Square in Shangdu for 2,000 yuan for a whole year. This year, there is a policy that state-owned stores in the capital can rent out counters, allowing private rental of counters in stores , or set up a display cabinet in the store in the name of the manufacturer... Chen Xiliang came to the capital and came to ask, a counter in a well-known state-owned clothing store, a counter is 2500 yuan / month!
Chen Xiliang said it was too expensive.
It costs 30,000 yuan a year, just a counter in the store!
But the time he hesitated, he was rented.
"Those people in Zhejiang Province are rich, who doesn't know that they are renting in the Muxiyuan Garden, and the small family workshop dares to call it a clothing factory!"
Chen Xiliang's tone seemed to be disdainful, and Xia Xiaolan knew his nervousness.
It's easy to make a little money by flipping clothes, and it's only when you really go deep into the industry that you know the competition is fierce. Chen Xiliang thought that the 2,500 yuan/month counter was expensive, but he didn't know that the self-employed people who were engaged in clothing in Zhejiang Province had united and entered the Wangfujing department store.
In short, a counter can be worth 30,000 yuan per year. Ji Ya's personal studio has a facade, upstairs and downstairs, so the investment in rent alone is not small.
Comrade Chen came back after spying on the enemy's situation:
"There are a few sparse customers. She can earn the rent after working for a year, so I will follow her surname!"
Will this make money?
Chen Xiliang squatted at the door of Jiya's studio to settle accounts for the other party. According to the customer flow, one person would spend more than 500 yuan in the store, and it would be enough to ensure more than 3 customers a day to cover the rent cost, right?
But opening the door to do business involves more than just renting out.
The decoration is also very luxurious, and many people have been invited. If you want to make money, the monthly turnover should be 100,000, right?
"You really broke your heart for Ms. Ji. This is an early investment. Her studio said it was making money, rather than a social occasion."
Through the studio, Jiya has met many female relatives of wealthy families.
Most people really can't afford such high-end services.
It wasn't an occasion for ordinary people, Xia Xiaolan thought about it for a few days, but she still couldn't underestimate Ji Ya.
Ji Ya may not have business skills, but from George's side, she can know people who are capable.
Jiya is not short of capital, she just burns money, George is willing to pay the bill, what can outsiders do?
Chen Xiliang actually got angry too, or he went to Wangfujing Street to spy on the enemy's situation.
"The road in Wangfujing is quite spacious. Jiya has already found someone to set up a platform at the entrance of the studio. It extends from the first floor of the studio to the sidewalk along the street. There is a cross platform that is long and vertical, and its height is 20 cm above the ground. It's her runway? It's not the same as the fashion show written in fashion magazines. It's severely limited by the venue. You said she was so rich, why didn't she rent a big place?"
Chen Xiliang came to find Xia Xiaolan, and Zhou Cheng was also there.
Luna is actually Zhou Cheng's business. Chen Xiliang knew that he was just a moneymaker and had no time to pay attention to the daily affairs of the business, so after greeting Zhou Cheng, he kept talking to Xia Xiaolan.
Zhou Cheng didn't interrupt the conversation between the two until Chen Xiliang asked such a childish question.
Zhou Cheng, a layman, can't listen to it:
"Where do you ask her to rent it, the Diaoyutai Hotel, or the gymnasium? None of these places are as good as Wangfujing. It doesn't matter how simple the platform on the street is. These things are secondary, and the important thing is that the streets of Wangfujing will cause a sensation. If she was more capable, she would choose Tiananmen Square."
It's a pity that on occasions like Tiananmen Square, it will not be open to Jiya to hold fashion shows.
In the past two days, Zhou Cheng has learned some so-called "fashion common sense" and knows what a fashion show is all about.
Xia Xiaolan didn't say these words to him, this is what Zhou Cheng thought.
Xia Xiaolan had long known that Zhou Cheng was very smart, but at this time, he felt more and more that he was a delayed business talent. Zhou Cheng is too keen, and removing the appearance that obstructs his vision is the essence.
Ji Ya's fashion show is held on the side of Wangfujing Road, which is indeed better than any Beijing Hotel and Diaoyutai Hotel.
Although those places are high-end, the media can report it, and can ordinary people see it with their own eyes?
Rareness that can be seen by ordinary people is even more sensational!
Chen Xiliang and Zhou Cheng were quite unfamiliar, they looked at Xia Xiaolan embarrassingly, Xia Xiaolan handed him the invitation letter: "What the hell, let's go and see it tomorrow, if you have this invitation letter, maybe you can get a few stools at the scene. , Due to the limitations of the venue, I think many people can only stand and watch!"
Chen Xiliang didn't speak anymore.
Tomorrow he is going to take Zhang Xiao with him, so it's best to have a stool.
As soon as Chen Xiliang left, Xia Xiaolan continued tossing Zhou Cheng's clothes, "I found that as long as you want to learn, you can learn anything very quickly, you are so talented.
Make people jealous! "
Zhou Cheng glanced at her inexplicably, "You are truly talented. No matter what line of business you do, you have your own ideas. Facts have proved that your ideas are always right."
Hearing Zhou Cheng boast about his talent, Xia Xiaolan laughed without saying a word.
Her talent?
It's the accumulation of losses, it's cheating by foresight, and it's been a lifetime of experience, okay?
Zhou Cheng has never experienced it at all, and the Zhou family is not a business atmosphere. It is purely based on brains and cleverness. Everything can be penetrated at a bit, and it doesn't even need to be directed.
Zhou Cheng patiently waited for Xia Xiaolan to choose clothes for him, saying that he would try whichever one he tried. Other gay men would probably find it annoying, but Zhou Cheng thought it was an opportunity to get close to his daughter-in-law.
After dinner, he still wanted to stay at Xia Xiaolan's house and was sent home "toughly" by Xia Xiaolan.
"Can't we meet again tomorrow morning? Why don't you go home when you go back to the capital?"
Xia Xiaolan felt like coaxing a child.
Zhou Cheng reluctantly waited for her to drive away before looking for Shao Guangrong:
"Where's Kang Zi's car, where did you leave it? You drive it for me and I'll use it."
Shao Guangrong was very pleasantly surprised, "Brother Cheng, have you returned to the capital? Where is the man? I'll bring you his car right away."
Zhou Cheng said that he was waiting for him at home, and he entered the house by himself. Only Mrs. Zeng and Guan Huimo were at home. Guan Huiye also asked the same question, and wanted to cook noodles for him again, but Zhou Cheng quickly stopped him: "I ate at Xiaolan's house, and Shao Guangrong came to me in a while, I'll drive out with him, I'll definitely go out at night. Go home to sleep."