One Thousand Hehe, I Will Let You Die?

Thinking about Xing Xing, Xiao Feng really felt that this company was a pity.

Although they haven't belched on the spot yet, the company's reputation is already rotten.

But whether it will be cold in the future is really hard to say.

Why do you say that, it is mainly because of the support of Chinese consumers.

And why do Chinese consumers support such a chain beverage company with financial fraud?

That's not because this company has benefited everyone and made everyone feel respected! ?

Think about the evil that Starbucks did in the past, how many people want to scold them for having no way out!

Those licking dogs in China alone can spray you to death.

Back then, CCTV wanted to raise the flag, but it was abruptly sprayed by those licking dogs and there was no follow-up.

Later, the high price incident of Starbucks coffee could only be ignored.

Xiao Feng saw the incident from beginning to end.

To be honest, he really can't understand the thinking of those dog-licking dogs in China.

For the same cup of coffee, local consumers in the United States can buy a large cup for only 2.99$ in the store.

But in Huaguo, if you exchange a large cup for a medium cup, and then sell you a cup for 7 dollars, those licking dogs are still willing to eat it.

This is the peeing nature of the petty bourgeoisie, which really opened Xiao Feng's horizons.

In fact, these petty bourgeoisie don't care whether the coffee tastes good or not.

What they care about is a cup of Starbucks, which can be a way for them to show their petty bourgeoisie life style.

To put it bluntly, they can afford Starbucks worth more than 30 yuan, which makes them feel that they have a B personality!

Speaking of this, there must be a lot of experts who will say it.

No kidding, drink a Starbucks, something to brag about.

But you are really wrong, for some habitual offenders pretending to be B.

Spending 20 or 30 yuan for a cup of Starbucks is really the cheapest way to pretend to be B for them.

Especially some urban white-collar workers...

You see, when they talk about marriage with Chinese people, they ask for cars and houses, driving up the B price.

But once you talk about marriage with a foreigner, not to mention asking for a car or a house, many things are wrong.

Recently, a lot of short video software has been on the rise, and Xiao Feng also discovered a strange phenomenon from these videos.

That is the daughters of the country married to foreigners, all of them are good wives and mothers.

Shoots videos every day, cooks for the elderly, and has no complaints about having children.

But if you switch to China, do you dare to think about such a situation?

You men dare to complain, and the warning of having a baby will come out.

Being a member of the foreign gun team is to make many Chinese women feel that they have shown their worth.

Even shooting a short video of a baby has to be specially marked, a mixed-race baby...

It seems that if the word "mixed blood" is not marked, it will not be able to show the noble blood of their children.

Sometimes when Xiao Feng sees such a short video, he really wants to breathe out.

What values ​​do they want to convey?

Happiness if you marry a foreigner? Giving birth to a mixed-race baby is superior to others?

It is the existence of these people that chain stores like Starbucks can blatantly collect the IQ tax of Chinese people.

And when you criticize this immoral behavior of Starbucks, you don't wait for Starbucks to speak.

These foreign gun players will also take the initiative to stand up and talk to you.

There is a reason to say that people are expensive, anyway, all kinds of help make excuses.

And Starbucks can't be happy to see such a situation, and some people are slavish when they are charged with IQ tax!

In the end, I came forward to blame, saying that the rent in your Huaguo is too high, the taxes and fees are too expensive and so on.

We are just struggling to make a living, but we really don’t make much money.

But as long as you are not a fool, you can see that they are harvesting some people's IQ tax, and then subsidizing American consumers.

But because of the existence of the foreign gun team, the matter will be settled in the end...

But later, when Xing Xing was born, what did Starbucks, which claimed to be just earning some hard money, do?

When Xing Xing started to burn money, he generously subsidized consumers.

put the price of a cup of coffee,

It costs seven or eight yuan, or even when the subsidy is the most ruthless, a cup is only two or three yuan.

How did Starbucks do it? They actually panicked.

In the past decades since entering Huaguo, he has always been high and never discounted.

Never give back to consumers, it is always whether you like to drink or not.

If you can't afford it, don't be BB. Starbucks, which hastened to get out, has also started to cut prices.

It's just that they didn't dare to cut prices blatantly.

Instead, in the name of various employee internal coupons or discount coupons, price cuts and promotions began.

In the end, she was still beaten to pieces by Xing Xing!

From this incident, it can be seen that Starbucks is not as meager as they say.

Their absolute profit must be frighteningly high.

On the surface, Starbucks' net profit is as high as 26%.

This is already very impressive in the catering industry.

But this is the effect of them deliberately overdoing certain costs in order to avoid taxes.

Xiao Feng had obtained information from insiders about the net profit of Starbucks.

In fact, it is completely possible to achieve 40% or even higher!

Think about what concept this is?

Every time you go to Starbucks to drink a cup of coffee, you also invite an American consumer to drink a cup of coffee...

This is also the main reason why Xing, despite such a big scandal, is still not cool.

Now consumers in Huaguo are not as stupid as before, willing to pay for bullshit beliefs.

Now whoever gives consumers benefits, I will pay for them.

No matter how high your Starbucks B rating is, a cup of coffee costs more than 30 yuan.

This price is enough for me to drink two or even three cups of coffee in Xingxing.

Wouldn't it be nice to drink two more cups of Xing's coffee?

It was precisely because of a certain incident that Xiao Feng saw the potential of the domestic real beverage industry.

The reason why cafes did not open on a large scale in the country before was that there were only a few of them.

It's not that Chinese people don't like coffee, but that the coffee used to be so expensive!

People really can't afford to drink...

But now someone is lucky to come out to disrupt the situation, and finally let everyone realize it.

It turns out that the coffee that looked high and high before is actually not as unattainable as imagined!

However, at present, the domestic physical beverage chain store industry can be said to be a mixed bag with fierce competition.

But to Xiao Feng's eye-catching, it seems that it is not difficult to stand out from the crowd in this field.

In fact, if you want to win in essence, you need to control two aspects.

One is the cost, the other is the taste. If these two aspects are not bad, then the chain will not lose.

And first of all, if you say that you have done a good job in cost control, you have to say Starbucks.

And that's one of the worst things they do.

In fact, it is not that Huaguo does not produce coffee. Caiyun Province and Nanhai Province are both major coffee bean producing provinces.

The annual output of coffee beans is more than 50,000, and more than 20,000 tons of them have been bought by Starbucks and Nestle.

But in the end, the coffee bean farmers did not get any benefits.

Because Starbucks and Nestle jointly lowered prices too hard.

The purchase price of a kilogram of coffee beans has been kept at around 13-14 yuan all year round.

That's a kilogram of coffee beans! And the coffee they sell in the store costs more than thirty cups.

Think about it, how much is their profit?

According to statistics from Caiyun Province, the profit left by these companies to coffee bean farmers is less than 20 cents per kilogram.

Every time the Huaguo coffee growers want to increase the price, these guys team up to use South Vietnamese coffee beans and Brazilian coffee beans to lower the price.

So until now, Huaguo coffee growers have not been able to grasp the pricing power of coffee beans.

When Xiao Feng learned of this data, the truth hit the mothers of the black-hearted capitalists in the United States.

And those foreign gun players who took the initiative to speak for Starbucks, Xiao Feng really wanted to tear their mouths apart.

Xiao Feng now controls a large number of plantations in South America, which can provide him with a large amount of raw materials such as coffee beans and fruit juice.

More importantly, he also controls the resources of the entire Great Qin Kingdom in another world!

The coffee beans and various fruits grown in the Great Qin Kingdom can be mixed into the world's supply of goods.

This further reduces his raw material cost.

Therefore, the cost of opening a chain beverage store in the future will definitely not be a problem.

With such a low-cost supply of raw materials, he plans to continue the money-burning route of Xingxing in the future.

The price of this coffee must be lowered, anyway, it must be to benefit the Chinese consumers.

As for Starbucks, hehe, I don't care if you die?

On the other hand, it is a matter of taste.

If you want to stand out from the highly competitive beverage chain industry, your quality and taste must be guaranteed.

In terms of quality, he can be genuine, and will not fool consumers with industrial flavors like other companies.

And the taste, let alone.

Just say the bag of instant coffee that Evans drank.

The extract of sweet-scented osmanthus petals of marinated osmanthus caviar brought back from another world is added in it.

The food cloning experts in Kalapag used the extract of osmanthus flower petals.

It was cleverly mixed with the dry powder of the exotic mushrooms to make an additive.

Added to instant coffee, thus creating this new instant coffee with invincible taste.

Under Xiao Feng's instructions, they are still researching on adding this flavoring agent to juice drinks and fruit tea drinks.

Once the preparation is completed, Xiao Feng firmly believes that as soon as his beverage chain store opens, it can sweep the country immediately.

Xiao Feng is so confident about the taste of the drinks produced by his company.

And he didn't plan to just open a coffee shop, he has other things to do.

Milk tea shops, fruit juice drink shops, these are all within the scope of his future consideration.

Although the cost of so many beverage stores will increase significantly, the advantage lies in diversification.

And who told Xiao Feng that he was not short of money!

At that time, all Starbucks will be killed.

Wasn't it your Starbucks that harvested the IQ tax of our Chinese people to subsidize your American consumers?

It is also time for our Huaguo enterprises to grab a handful of your American wool and knit a few woolen sweaters for Huaguo consumers.