Chapter 670 Splendid Real Estate Company

The land auction is actually a psychological warfare.

All the companies participating in the land auction will do their best to use all kinds of psychological means. The only purpose is to prevent others from participating in the next round of bidding in a planned way!

As long as more and more people shrink back and withdraw from the rounds of bidding, then the remaining people will have a chance!

Therefore, such a land auction has never been the most powerful company that can guarantee to win the most important land.

The process is very important.

Otherwise, the Four Seas Real Estate Company would not have won two pieces of land in a row.

You must know that there are several large real estate companies in this land auction, whose strength is not weaker than that of Universal Real Estate Company!

And when the first piece of land was won, that is, the land of Sifang Mountain, Sihai Real Estate Company had actually consumed part of its strength.

When participating in the second auction, Universal Real Estate Company was actually weaker than other large real estate companies.

However, from the beginning to the end, the Four Seas Real Estate Company showed a desperate courage!

They let everyone see that no matter what happens, the Four Seas Real Estate Company will do everything possible to get these two pieces of land!

However, everyone knows that the representative of the Four Seas Real Estate Company is not a fool. If the price finally exceeds the bottom line of the Four Seas Real Estate Company, the Four Seas Real Estate Company will definitely choose to give up without the slightest hesitation!

At that time, the price will be inflated, and the company that wins this piece of land will probably lose money by stealing chickens. Therefore, no one dares to raise the price too much!

In the second auction, Chen Ping directly bid 6 billion, which already exceeded the psychological expectations of many people!

In fact, this is also a display of courage!

6 billion!

This has already exceeded the previous estimated price of the land in Longhai Bay. In other words, at this price, the Four Seas Real Estate Company may not continue to follow!

At that time, the land of Longhai Bay will fall into Chen Ping's hands!

This is completely opposite to Chen Ping's plan.

But Chen Ping did this, and the Four Seas Real Estate Company still didn't give up, and finally took down the land in Longhai Bay at a higher price!

It can be said that if it is not because of Chen Ping, the two lands of Sifang Mountain and Longhai Bay can be won for only 10 billion to 11 billion in total.

However, because of Chen Ping's appearance, the final transaction price of the two lands won by the Four Seas Real Estate Company directly exceeded 12 billion!

Although the premium of more than one billion yuan is not too much compared to the more than 50 billion assets of the Four Seas Real Estate Company, in fact, for the current Four Seas Real Estate Company, the more than one billion yuan may even cost the Four Seas Real Estate Company Some original plans were completely broken!

In this psychological battle, although Chen Ping did not win any of the two pieces of land, he was the only winner that deserved it!

It is also for this reason that Liang Bianjun, the general manager of Sihai Real Estate Company, would greet Chen Ping before leaving.

This also shows that Liang Bianjun attaches great importance to Chen Ping.

In the same way, Liang Bianjun is not the only one who values ​​Chen Ping and Coslight Real Estate Company. Among the bigwigs in the real estate industry present, who would dare to underestimate Chen Ping?

Don't look at this kid's young age, but this kind of scheming and city government is really shocking!

And in the process of the third leather auction, Chen Ping made another move!

Nowadays, no one knows what Chen Ping's purpose is.

But everyone knew that since Chen Ping came to participate in this land auction and made such a big commotion, it was definitely not without purpose.

How could such a raptor across the river stir up wind and rain aimlessly?

So, now there are two possibilities.

The first possibility, that is Chen Ping's goal, is likely to be the third piece of land, which is the land in Longyu District.

Although this piece of land seems to be much worse than the previous two pieces of land, the people present are very clear that sometimes things are not that simple.

What everyone sees now is only about the development of the new district of Linhai City, but no one can say for sure what will happen in the future.

The only reason why this piece of land in Longyu District is not as good as the previous two pieces of land is because of the development direction of the new district of Linhai City, Longyu District really has no advantage!

But what about the future?

What if the land in Longyu District is related to other plans in Linhai City?

This is not impossible!

The new district of Linhai City is just a node in the development process of Linhai City, not the whole thing!

Therefore, it is not impossible for Chen Ping to take a fancy to this piece of land.

However, after careful consideration, everyone still felt that the reason why Chen Ping surpassed so many things was probably because of the second reason!

Chen Ping, maybe he wants to enter the real estate industry in Linhai Province!

Moreover, his goal is not any of these three pieces of land, it is likely to weaken the strength of the real estate industry in Linhai Province!

Although the current real estate industry in Linhai Province is not monolithic, the market has almost been divided up by these hundreds of real estate companies, especially those few large real estate companies whose strength cannot be underestimated. There are almost no other small and medium-sized Real estate companies can go above and beyond.

As for foreign real estate companies, within Linhai Province, they are not as deeply rooted as those large real estate companies. It is not so easy to occupy a certain market share in such a situation.

Therefore, the only way for foreign real estate companies to quickly gain a foothold in Linhai Province is to weaken them!

Weaken the strength of one, or even several large real estate companies, or even weaken the strength of hundreds of companies in the real estate industry in Linhai Province!

Only in this way can a part of the market be spared and be seized by such a river-crossing raptor.

But now, this possibility is even higher!

Because, the traces of Chen Ping's actions are still somewhat obvious.

He participated in three auctions three times before and after, but in the first two auctions, Chen Ping did not win any piece of land at all. On the contrary, he made the Four Seas Real Estate Company pay more than one billion yuan for it!

In addition, it also defeated the goals of several other large real estate companies, and finally failed to obtain the two lands of Sifang Mountain and Longhai Bay.

As for the third auction, Chen Ping still made a move.

But this time, none of those large real estate companies made a move!

Because the land in Longyu District has never been their goal!

Therefore, these several large real estate companies are standing still and have no intention of participating.

But Chen Ping still made a move!

Then, his purpose is very likely to weaken these real estate companies that are participating in the auction!

Now, the third round of auction has passed, except for Chen Ping's Coslight Real Estate Company, the other three real estate companies are not unknown.

Although Yuelong Real Estate Company and Tianyou Real Estate Company can only be regarded as small-scale real estate companies, there are quite a lot of funds that can be used now. According to the estimated price of Longyu District, these two real estate companies, They all have great hopes of becoming the winner of the land in the end!

However, what surprised everyone the most, and also made Chen Ping a little surprised and vigilant, was the last real estate company!

Splendid Realty Inc.!

This real estate company is not a small and medium-sized real estate company!

On the contrary, Splendid Real Estate Company is a real estate company that has been ranked among the top ten in Linhai Province in the past few years!

Although compared with those large real estate companies, the strength of Jinxiu Real Estate Company is still a bit weaker, but the strength of Jinxiu Real Estate Company is already extremely close to those large real estate companies!

Today's Splendid Real Estate Company, in terms of strength, is even three points stronger than Wanhua Group, the largest real estate company in Dongjiang Province!

The market value of Splendid Real Estate Company has already reached as high as 30 billion. Most importantly, Splendid Real Estate Company also has certain contacts at the organizer level. Although no one knows who is standing behind Splendid Real Estate Company, however, Splendid Real Estate Company, Absolutely not to be underestimated!

But now, Jinxiu Real Estate Company would take part in the battle for the land in Longyu District, which surprised everyone.

However, in the eyes of many people, the reason why Splendid Real Estate Company made a move is that it is still probing.

The target of the test, of course, is Chen Ping, who is unfamiliar to everyone!

However, Chen Ping's heart was slightly awe-inspiring!

Because only Chen Ping knew that there was only one real goal of Coslight Real Estate Company!

Arowana area!

This piece of land is the goal that Coslight Real Estate Company must win!

Coslight Real Estate Company has no intention of completely entering the real estate industry in Linhai Province, so there is no such thing as weakening the opponent's strength.

Chen Ping has only one goal from beginning to end, and that is to take down the land in Longyu District!

This is the strategic goal of Chen Ping, and even the entire Pingyu Group!

That's why Chen Ping's previous actions were just to release the truth and make people afraid to fight Chen Ping to the end!

Only by forcing the opponent back, can Chen Ping have the opportunity to win the land in Longyu District with the least cost.

In Chen Ping's eyes, there was originally only one real competitor!

That is Yuelong Real Estate Company!

Because the current Yuelong Real Estate Company has reached the end of its rope, if it fails this time, there is really no hope.

If it is said that other real estate companies will also consider the benefits and losses, and will selectively retreat, but the possibility of Yuelong Real Estate Company retreating is too low!

For Yuelong Real Estate Company, this is their last chance and their last hope!

Although, this glimmer of hope is really too slim.

Even if the land in Longyu District can be won, in the eyes of everyone, the possibility of successfully saving Yuelong Real Estate Company is less than one percent!

However, Yuelong Real Estate Company has no other choice at all!

They can only bet on this less than one percent chance!

Therefore, this was the opponent Chen Ping was most wary of.

Although Chen Ping can crush Yuelong Real Estate Company with absolute financial strength, this is different from Chen Ping's goal.

Chen Ping's purpose is to use the least amount of funds to win this piece of land!

What's more, the long tug-of-war is very likely to make those opponents who have already withdrawn have doubts, and there is a high possibility of changes.

Therefore, Chen Ping must make a quick decision!

The safest way is to directly use the capped price to completely seal off the retreat of Yuelong Real Estate Company!

Today's Yuelong Real Estate Company has worked hard for so long, and even borrowed funds from all parties at all costs. In this land auction, the amount of funds that Yuelong Real Estate Company can use is about 2.6 billion!

Of course, this is just an uncertain number.

Originally, what Chen Ping had to do was to use the figure of 2.7 billion to completely kick Yuelong Real Estate Company out of the game!

But now, the appearance of Jinxiu Real Estate Company disrupted Chen Ping's plan!