1917 Create a Top-Level Ecosystem

Opened a new book: The End of the World: My House Can Be Upgraded, Brothers Help Collect, Give Some Recommendations!

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So although this mall has not yet opened, it already has two trump cards!

One is the global flagship store of the Ninth Laboratory, and all new cosmetics of the Ninth Laboratory will be launched here.

This alone is enough to attract beauty lovers all over the world.

Especially those rich wives, for them, daily life is shopping.

Usually every season, I take a private jet to Milan and Paris to buy clothes.

What's more, come to buy the best cosmetics in the world!

You must know that compared with those clothes, this ninth laboratory is the king of luxury goods.

If you look at those clothes, they are actually just buying a brand. As for the connotation, it can be said that there is really no connotation.

That is to say, there are some well-known designers' blessings.

There is no need to mention what kind of good fabrics are used, or how durable the clothes are.

Think about it, a certain brand launched a plastic inflatable vest similar to a life jacket.

But just hang the brand of the brand, dare to buy more than 10,000 yuan.

Now even consumers who love this brand are unwilling to pay for such clothes.

Your brand and designers can claim that this is an avant-garde design, or that it is a design with an environmental protection concept.

But do you really think us consumers are fools?

If I spent tens of thousands of dollars on this dress, and if it spreads later, wouldn’t I become the idiot emperor in the story of the emperor’s new clothes?

Although we are rich, we are not stupid!

Haven't you seen countless ordinary people in the market wearing torn plastic bags, mocking the design of your clothes?

**of,

If you want a shape without a shape, you need a material, let alone a good material, which is an ordinary plastic bag.

If you put up your mark and dare to buy more than 10,000 yuan, you really think us rich people are fools.

If you just put a label on it, are we willing to pay for your feelings?

Go to Nima's!

So in the first half of the year, because of this piece of clothing, a certain brand encountered Waterloo in domestic word of mouth.

Fortunately, it was just during the epidemic, and most people's attention was focused on fighting the epidemic.

Not too many people pay attention to this product.

Otherwise, if it is in a daily state, this product alone can smash the brand's signboard.

They don't know how much it will cost to solve this public relations crisis.

But even though it was muddled, one thing is certain, that is, the designer of this product must leave this company.

After all, it is the 21st century, and it is not acceptable to imagine that consumers in Huaguo are being fooled like before.

Although this incident is nothing more than an innocuous mistake to outsiders.

But for people in the luxury circle, this is a disaster.

However, since this incident, many people have also noticed that in the luxury circle, people's preferences have begun to be stratified.

Low-level people prefer this well-known brand of clothing.

The rich people at a higher level are more fond of red wine, fruit wine of the Dynasty series, and high-end watches.

The top richest people like artworks, such as paintings by famous artists, or well-known antiques, or artworks by famous contemporary masters. There is another one, that is, the health care products and cosmetics of the Ninth Laboratory. up.

Not to mention paintings by well-known painters and antiques.

After all, this thing was quite popular in the circle of rich people before, because these things can not only show the owner's taste, but the most important thing is that they can not only maintain their value, but also increase their value.

As for the works of art of well-known contemporary masters, they are also very particular.

Because you collect their works now, it is very likely that they will not appreciate until decades, or even hundreds of years.

So this is a test of two aspects, one is how much you like the works of these people, and the other is the level of craftsmanship of this person.

As for these handicrafts, there are not many categories now, and they are by no means limited to works such as art paintings.

More are jade carvings, or wood carvings, or cloisonne, purple clay pots and so on.

As for foreign artists, the works of various sculpture masters are more popular.

As for these things, Xiao Feng also intends to let them appear in his latest big shopping mall.

Anyway, as long as it is high-end enough, it must be available in his mall.

Since it is positioned as a high-end shopping mall, it must not just buy things that are only available in ordinary shopping malls.

Only real high-end treasures are needed to be worthy of the four words of high-end shopping malls.

A shopping mall like SKP is nothing more than a collection of high-end luxury brands.

But for Xiao Feng, what he wants is not just some ordinary high-end luxury goods.

In his opinion, these high-end luxury brands are for fashion, bags, or ordinary high-end cosmetics.

These commodities are just the choices of the entry-level rich.

And he is targeting those really high-end rich people, whose annual income is calculated in units of 100 million.

So these ordinary luxuries alone are definitely not enough to satisfy the appetite of those people.

There are only the directly-operated stores of the Dynasty series of liquor, the flagship store of the Ninth Laboratory Cosmetics, and the high-end flagship store of Neptunus Pharmacy.

Only such high-end stores and their products can match the tastes of these people.

At the same time, in addition to having its own buyer team, shopping malls can buy and buy from all over the world, and the purchased products are placed in their own personalized stores.

It is also necessary to invite world-renowned large jewelry brands to stay here.

In addition, we have to contact those well-known galleries and come to his mall.

I believe that as long as they show their client resources in front of those clients, few of those galleries will be able to refuse this invitation.

After all, almost all the people who can come here to shop are rich and powerful.

Only these people are interested in the millions of famous paintings in these high-end galleries.

And for these galleries, they are not open for three years, and they are open for three years.

The current operating mode of the painting industry is that there are only a few masters who have achieved fame.

Other painters basically have to sign contracts with galleries.

Then the gallery will fund and package you, provided that your paintings really have characteristics.

To put it bluntly, there are points that can be used for gallery packaging hype.

Then they hold a touring art exhibition, find some 'experts' to write soft articles to praise, and then find an auction company to collect and auction a few of your works at a high price.

In fact, many of these are unseen encounters.

Because those paintings are often purchased by subsidiaries of the gallery, or Sun Company at high prices.

The purpose is nothing else, just to raise the price of your work.

Once you have been auctioned for several times, your work has a record of consecutive high-price transactions, and you are recruiting people to package you and praise you.

A painter is basically popular...

There are even many large companies that will secretly participate in such transactions.

The purpose is very simple, it is for X money, tax avoidance...

And the ultimate goal of these galleries is those rich people, really rich people.

It is best to be a person with a net worth of hundreds of millions, but does not know much about art, but has a need for pretending to be B.

It is often such rich people who like to spend a lot of money on these works of art.

I bought a few paintings and hung them on the wall of my villa when I went home. Whenever friends came, I would drag them to the paintings and brag about them.

That's what those people like...

So if Xiao Feng's high-end shopping mall sends invitations to such galleries, no one in these galleries will refuse.

And Xiao Feng has already calculated, he is definitely not just planning to invite these galleries.

He will also invite all the well-known contemporary art masters in China.

Especially the national treasure-level art masters who are on the national list, he will send invitations to these masters.

Now in China, many people know that antiques are valuable, but they don't know that many modern works of art are also very valuable.

Moreover, these modern works of art will become more valuable with the precipitation of history.

And these works of art are all produced by these top domestic art masters.

For example, there are several masters who make purple clay teapots in China, and there are also masters who make brass crafts in Greentown.

In addition, for example, Jingdezhen made porcelain, and there were masters in Beijing who made cloisonne and snuff bottles.

There are also those who play jade carving, root carving, wood carving, and those who like to carve large and strange stones.

The works of these masters often start at tens of thousands, and the more expensive ones are hundreds of thousands, and there are millions of them.

Even if the materials of the works are more precious, it is common for them to sell for tens of millions.

But now there is a problem.

In China, the circle of these masters is very small.

Their works are often only popular in their own small circles.

For example, everyone has heard of the purple clay pot, but how good is this thing, what does the real top-notch work look like, and what are its characteristics?

Laymen don't know it, and there are many fake products on the market, and many people have been fooled.

In addition, it is the same for wood carving, root carving, and large-scale ornament carving.

Their works are often only popular in their own small circles.

But for those really rich people, there is actually no shortage of rich people who like these works.

But if they spend time every day for this hobby, fly to Yixing today, Greentown tomorrow, and Jingdezhen the day after tomorrow.

They really don't have the time to visit and select these products.

But if you put all these top crafts together, wouldn't it be much more convenient?

In the past, ordinary shopping malls would definitely not be able to invite these masters.

But for Xiao Feng, if there is a letter from him, then these masters definitely have no reason to refuse.

After all, with his current status in the arena, he is the top giant in the country.

And this time he wants to create a top-level luxury ecosystem, and these masters naturally have no reason not to come to support him.