Chapter 138 Tong Zelan's Suggestions

The day's classes ended quickly.

At five o'clock in the afternoon, many people in the class followed Chen Pingsheng to his Tengying Entertainment.

They are all in the Second Ring Road and not too far away. This is not a special reception, but a simple visit.

After all, everyone in the class knows that he made 300-400 million yuan by investing in a TV series, and now he has formed a team with Tong Zelan and toy king Hu Ding to produce and sell Hua Qiangu's derivative products.

Obviously, Hua Qiangu’s income is far from reaching its peak, and all it has sold is the exclusive rights to broadcast TV series.

In the future, it will be available on major online platforms and even made into games.

It can be said that as long as Hua Qiangu can become the king of dramas, Tengying can rely on its profits for ten years.

He set off all the way to his Tengying Entertainment. It was still on holiday there, but the public relations department in charge of Yang Qian was already waiting.

After all, his classmates are all big bosses, so they still have to be a little more formal in terms of hospitality.

The car he drives is a white Rolls-Royce Phantom.

Most of the other students ride in MVP nanny cars like Alpha.

Tong Zelan rides a Mercedes-Benz Bosu V-Class.

He also had one, which he put in Shacheng during the Chinese New Year.

For their level, cars are just a means of transportation, and there is no comparison.

Just buy more if you like it.

When we arrived at Tengying Entertainment headquarters, it was very convenient to park at the entrance. Yang Qian was waiting here specifically.

"Brother Chen, there are many beauties in your company."

"It's just so so. We're not doing this just to see beautiful women. The key is to make money."

This time I came mainly to develop Hua Qiangu’s derivative products.

The props used by the crew for filming, such as the palace bell and the sword of death, are still here.

Yang Qian also introduced them one by one. Hu Ding planned to take these things back and restore them one by one.

Of course, swords can only be made to look good, never to be sharp.

Hu Ding took a total of more than a dozen props for Hua Qiangu's filming. After he finished producing them, Tong Zelan would find someone to take charge of online sales.

Chen Pingsheng only has the publishing rights and Zhao Liying's endorsement, which can be said to be the easiest.

"Brother Chen, your vacation is too long, isn't it?"

All employees are on vacation for half a month, which is equivalent to the company suspending operations for half a month.

Chen Pingsheng said: "It's okay. Anyway, Tengying doesn't have much to do, and I'm not a professional in the entertainment industry. Zhao Liying always runs her own personal studio with me. Whether she takes on dramas or other projects, it's all up to her. Arrangement, I’m just investing.”

"You make it an easy boss."

Tong Zelan sneered, he was indeed a bit too relaxed.

Even his own artist can have a studio under him, but that doesn't mean he is his own boss.

It's just hanging under the big tree called Teng Ying.

If there are resources, she will take them. If there are no resources, she will go outside and pick up resources at will.

Teng Ying won't care either.

"There's no way. I can't film, I can't write scripts, and I can't teach people to act. If I don't do this, I'm afraid no one will be willing to sign under my company."

Chen Pingsheng took them up to the fifth floor. The brand of Tenghui Capital was very eye-catching.

Lin Jia and the others are still working here.

"Tenghui Capital Investment Co., Ltd.?"

Tong Zelan raised her lips and smiled: "I didn't expect that Chen Pingsheng himself even set up an investment company. Tell me what projects you have invested in now so that I can refer to it."

"Don't...my company is just a brand."

Chen Pingsheng would not dare to do anything in front of real investment experts.

"I'd like to in the future, but I don't have the strength."

“It’s enough to invest in these projects in your own home, so why go out and look for projects?”

Tong Zelan asked him: "Aren't you now running a Tengsheng full-category fresh food supermarket? How is the situation? I didn't even listen to your introduction."

"It's okay."

Chen Pingsheng asked Yang Qian to pour a cup of tea for each of them:

"Compared with traditional fruit supermarkets in all categories of fresh food, the customer flow is not at the same level. Let's put it this way, our Tengsheng Fruit Supermarket has a very good business in Beijing. The daily customer flow is basically maintained at 400 to 400. Between five hundred.”

"Since the day Teng Sheng Fresh Food opened, its customer flow has not been less than 800 a day. From this point of view, it is still very necessary to develop a full range of fresh food."

"It seems like you're doing a really good job at this."

Tong Zelan said: "In recent years, we have not tried to invest in innovative Internet companies such as fresh food. We have even launched money-burning wars on a small scale, either with others or with those traditional small merchants."

"It failed without exception. Many Internet investors actually know that the demand for vegetables and fish and meat products that we eat every day is huge. Once it is done well, it will at least be a trillion-level market. Unfortunately, this industry is far from just throwing money." It can be done.”

"I didn't expect that your Internet would even target the jobs of those street vendors."

This was the first time Chen Pingsheng heard Tong Zelan say that he didn't even know that the Internet had already targeted the vegetable market.

"You're not the same yet."

Tong Zelan gave him a big eye roll: "Your company has developed to this point, and it's not just a vegetable market business."

"That's not a concept at all."

Chen Pingsheng said: "No matter what, I am still doing traditional business, and I am only competing for customers in a small area. Moreover, the reason why I develop all kinds of fresh food is, firstly, to seek greater development for my Tengsheng Fruit, and secondly, to lay a foundation for the hypermarket I plan to build next year."

"Do you still want to do large supermarkets?"

Although the market for traditional supermarkets is large, the competition is simply too fierce.

It can be said that it is really not too difficult to grab a piece of meat in this industry.

Of course, Tong Zelan believes that it is not a problem to open four or five stores in a small area in Beijing.

She has no interest in investing in traditional hypermarkets, mainly because she cannot innovate.

She can no longer think of any new ways to make a breakthrough in this industry.

She can understand Chen Pingsheng doing this.

After all, he has laid a very good foundation in the traditional industry. Now developing hypermarkets is just to further consolidate his position in the traditional industry.

Tong Zelan is not very interested in understanding.

Then they talked about some other things.

Once Hua Qiangu really becomes popular, Tong Zelan suggested opening a milk tea shop.

What can I say about this industry?

The gross profit is very high. A cup of milk tea that costs 15 yuan only costs two or three yuan at most.

And young people nowadays also like to drink this stuff. If Hua Qiangu becomes popular, they can immediately launch a co-branded version.

It will become popular in one shot.

At that time, they can directly adopt the capital financing model and quickly expand the national market.

Five hundred to one thousand stores can be opened in a year.

I have to say that this woman's vision is still quite accurate.

The milk tea business originated from Taiwan, and it was popular from there.

The domestic milk tea market is far from saturated.

It can even be said that it is still in the starting stage. It is definitely the best time to do milk tea at this time.

In terms of making money alone, it is much better than the traditional hypermarkets that have become a red ocean.

The reason why Tong Zelan suggested that he enter the milk tea market is mainly because of his resources in Tengying Entertainment and his superb traditional management ability.

Without these two aspects, she probably wouldn't have mentioned this.

After all, for top investors like them, the relevant data of various industries across the country are all on their desks.

Which industry is emerging and which industry is saturated.

It's all clear.

You think investors just sit in the office and make decisions, there are countless market researchers under them.

Tong Zelan judged that this industry has great potential after looking at the research on the milk tea market.

The main reason is that the gross profit is high and the frequency of customer consumption is high.

In addition, there is a large market gap, and the comprehensive situation of several aspects together forms a huge emerging market.

Chen Pingsheng is a little interested, but he never drinks milk tea, how can he do this.

It seems that he has to find a professional small milk tea shop to invest in first.

On the surface, he is calm, but secretly he is thinking.

It's really good to have an investor as a friend.

Let's not talk about whether he will give you money or not, just say that you can give priority to the emerging market with great money prospects.

That would kill 90% of entrepreneurs in seconds.

Everyone knows that choice is more important than hard work.

For example, choosing Taobao to start a business in 2008 is the same as starting a business in Taobao now.

But the time is different, and the results are also very different.

Starting in 2008, if you know a little about e-commerce operations, making hundreds of thousands a year is like playing.

Now, even if you throw yourself into it 24 hours a day, it is difficult not to lose money.

Not to mention making money.

The closer the market is to saturation, the more difficult it will be to make money.

This is the advantage of having Tong Zelan as a friend. She can clearly tell you what entrepreneurial direction is right at this point in time.

She is really not interested in hypermarkets.

If Chen Pingsheng can also run a milk tea shop like Tengsheng Fruit, she will invest hundreds of millions.

The future development space of this industry is so high.