Chapter 381 Are You Excited? [Thanks to the Leader Gy Sanshengshi for the Reward, Please Subscribe to the Monthly Pass]

When Yang Yang returned home from De Tokmost, Raiola was already waiting here.

"Minuo, what makes you so excited?" Yang Yang asked curiously.

Today, at two or three o'clock in the afternoon, Raiola called him, and he came to Amsterdam in the evening, and pretended to be a surprise to him, which made Yang Yang a little unpredictable.

But he vaguely guessed that 80% of it had something to do with money.

Only money can make this fat Italian get so excited.

"Haha, this time we participated in the FIFA awards ceremony, and it really won't be a loss!" Raiola's expression of you quickly complimenting me on my shrewdness and ability made Yang Yang speechless.

Is this guy a little crazy?

"Okay, tell me quickly, what's the matter?" Yang Yang scolded with a smile.

"Just today, guess what, how many sponsors did I get a call from?" Raiola sold off again.

"Two or three." Yang Yang replied.

Raiola had a depressed expression, "You underestimate yourself, guess."

"Five?" Yang Yang tried to guess again.

But Raiola still shook his head, which made Yang Yang feel a little strange.

"Seven or eight?" Yang Yang felt that this was outrageous.

But Raiola still gave a more frightening number, "A dozen or so, I haven't stopped calling all morning."

As if afraid that Yang Yang would not believe it, he also pointed to the charging mobile phone beside the sofa cabinet or the Motorola Blade sent by Yang Yang to show that he did not lie or exaggerate at all.

"Oh, it's quite a lot." Yang Yang thought it was outrageous, but he wasn't very excited either.

It can only be said that there are many sponsors who see his potential.

It's normal to make phone calls, but it's still a long way from confirming the contract, and the characters haven't been written yet, so why are you excited?

It can only be said that the self-cultivation of this dead fat man is getting worse and worse.

Seeing Yang Yang so calm, Raiola also laughed, "Do you think I would be excited about these dozen sponsors?"

"Isn't it?" Yang Yang was also a little curious.

"Of course not." Raiola was excited again, this time indignant for himself.

"I'm excited because two of the sponsors are very well-known, and they have both shown very strong interest, even offering to go directly to the substantive negotiation stage."

"Who is it?" Yang Yang was also interested, after all, the sponsors gave him money.

"Italian Armani and Dolce & Gabbana!"

"It turned out to be them!" Yang Yang was also taken aback.

This is definitely the world's top luxury brand.

"Are you excited?" Raiola smiled, somewhat complacent.

"Armani and Dolce & Gabbana were very pleased with how you were dressed and dressed on the day of the awards ceremony, and they both thought you fit their brand image very well, so they both wanted to invite you to be their brand ambassador."

When talking about this, Raiola reminded with a smile, "These two brands have always only looked for top stars to endorse, at least first-tier stars, and this time they came to you, on the one hand, for your strength. and recognition of its potential, but at the same time it should also have something to do with the huge Chinese market behind you.”

Yang Yang guessed it.

With the rapid development of China's economy in the past few years, more and more international brands are very optimistic about the Chinese market. Nike was willing to spend 3 million euros to sign him. Obviously, it wants to use Yang Yang to develop the Chinese market.

Nike is a company in the sports industry after all, the information must be one step ahead, and now companies in other industries are also following, especially this time, after Yang Yang participated in the FIFA World Player of the Year award ceremony, everyone more recognition for him.

These things are not contrary to Raiola's previous judgment, but the Italian fat man obviously did not expect that even the two major luxury brands in Italy would take the initiative to come to the door, which is definitely a bit exaggerated.

Armani's spokesperson is Shevchenko, and he has always liked to find AC Milan's star endorsement, because the founder Armani himself is an AC Milan fan, and I heard that he has a very good relationship with Shevchenko.

This time, the endorsement of Yang Yang is more of a commercial consideration, mainly the Chinese market behind Yang Yang.

It can be said that this is a potential market that all multinational brands and enterprises around the world cannot ignore.

And Yang Yang is now the most influential spokesperson in this market.

Not to mention anything else, he just appeared on the red carpet at the Zurich Opera House, and he immediately became the focus news of major media newspapers, TV stations and websites in China the next day, causing huge repercussions and movements.

On this point, in China, no one can compare to him, not even the popular Yao Ju and Liu Feiren.

"The two companies are very sincere this time, and according to tradition, the endorsement fees they give will not be too bad. Among them, Armani should be the most interested, because they just built China's largest flagship in Shanghai last year. If you add your endorsement, it will definitely be able to detonate the high-end market." Raiola analyzed with a smile.

Yang Yang is also a little secretly glad that he has not abused his image excessively in the past few years. So far, all those who have been able to obtain his portrait rights are all well-known top domestic companies and brands, which also makes Armani included. Many luxury brands in the mainland are satisfied with his image.

Otherwise, you can imagine how embarrassing it would be if Armani shared a spokesperson with some copycat brands?

Wei Zheng is quite far-sighted on this point.

"I'll go talk to them, and I'll definitely be able to negotiate a high price for you," Raiola said confidently.

Both Dolce & Gabbana and Armani are so interested. The two luxury brands are very influential. Which one they sign will benefit Yang Yang a lot, and it can even be said to make money while lying down.

The reason is very simple. After signing two luxury brands, Yang Yang's commercial value is even better than before.

Even if the price of the contract with the two brands is lower, other brands that want to take advantage of the popularity of luxury brands will soon follow, and the price they will give will definitely be higher.

For example, Beckham, the star is from start to finish, from hair to glasses to beard to clothes to underwear...

It can be said that almost everyone who can find an endorsement has been endorsed by Beckham and made a lot of money.

It can even be said that he earns more from his off-field business operations than he does on the court.

"Our domestic consciousness is still relatively conservative, and we don't need underwear endorsements. You can talk about the rest." Yang Yang thought about it and said.

Anyway, to make money, Raiola is also a master negotiator, and it is most suitable for him to negotiate.

Raiola is also very excited. "If I can really talk about Armani or Dolce & Gabbana this time, I will make Nike and Adidas bleed."

Seeing the expression of the fat Italian at this moment, Yang Yang could only think of two words, Jianshang.

But this is also normal, because his income is directly linked to Yang Yang, and he can take a cut of the sponsorship contract he signed for Yang Yang.

Of course, how to draw it depends on the situation.

For example, in the contract Yang Yang signed with Nike before, he actually got 3 million euros, and it was after tax. As for the tax payment and Raiola's rake, Nike was responsible for it all.

More importantly, Nike only got Yang Yang's portrait right for the three million euros.

That is to say, Nike can use Yang Yang's portrait rights in publicity and promotion, but if you want to invite Yang Yang to attend events or shoot advertisements, you need to pay extra fees. The specific amount is reflected in the contract. .

This year’s World Cup is approaching, and Nike had invited Yang Yang through Raiola to shoot a series of World Cup advertisements for them. The time was chosen during the two-week suspension of the league in early January.

The same is true for Ajax's contract. The club is responsible for the rake of Raiola. Yang Yang's weekly salary of 25,000 euros is the actual after-tax income.

Of course, this is only Yang Yang's situation, not necessarily others.

For example, the contract signed by Ibrahimovic at Juventus, Raiola is looking for Ibrahimovic to get the money.

The more things he has experienced, the more Yang Yang can feel the impact of Florentino's words.

For example, the game of portrait rights, Florentino's Real Madrid can be said to have opened up a precedent.

When Real Madrid bought Figo with a release fee, everyone thought they lost a lot of money, but in fact, Real Madrid got Figo's portrait right, and this thing that was not taken seriously, passed through Real Madrid. After the commercial operation, not only the transfer fee of Figo was transferred back, but also Real Madrid made a lot of money.

Compared with Manchester United, which claims to have the strongest commercial operation ability, it has never made much money from Beckham's portrait rights. It can be seen that Florentino is indeed better than others in terms of vision.

Yang Yang is also very concerned about how Florentino intends to promote the metabolism and replacement of Real Madrid.

"Minuo, help me pay more attention to the movement in Spain, and notify me as soon as there is any news." Yang Yang reminded.

He has to concentrate on training and games, and he can't be distracted at ordinary times, so he needs an agent to help him pay attention to these.

Raiola understood what Yang Yang meant, nodded and said, "Don't worry, I have always been paying attention."

If Yang Yang can enter Real Madrid, it will definitely be a big step forward in his career.

However, the immediate priority is to get Armani and Dolce & Gabbana first.

As long as these two companies randomly sign one, Yang Yang's commercial value will immediately increase tenfold, or even a hundredfold.

And next, there will be a steady stream of other brands coming to sponsor, and the two of them can lie down and collect money.

Yang Yang is not particularly sensitive and concerned about money. What he pays more attention to is the next game.

Especially against Real Madrid in the round of 16.

According to the schedule, Ajax is the first in the group, and they will play away to the Bernabeu in the first round.

He always remembers that Champions League match at the Bernabeu two years ago.

Ronaldo and Zidane and other superstars launched a wave of mercury-like offensive in a short period of time, and Ajax was unable to fight back. I wonder if they will meet again two years later, whether they are still as miraculous as they were back then. ?

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