Chapter 553: Take a Broad View of the Sky [Please Vote for the Big Chapter]

Wang Yan left the hotel but did not return to the club.

In fact, today is a very critical day for the Speed ​​Alliance.

The news that the yellow dog was thrown into the hospital and had a natural birth was spread throughout the second-generation circles of the Magic City in less than an hour due to the deliberate spread of Chu Xin and the others.

A large number of old SSCC members are rushing to the club to hold a conference related to the future of the supercar circle.

Jianwu sent a WeChat message asking Wang Yan for his opinion, and Wang Yan only replied with eight words: "You handle it, I won't participate."

The incorporation of SSCC is a big deal, but it doesn’t have to involve Brother Gou.

It may even be better to sit firmly on the Diaoyutai.

The founder of SSCC caused such a big scandal. If there was no external intervention, then SSCC would definitely disintegrate and slowly disappear in silence.

But coincidentally, a more powerful supercar club appeared in Shanghai, which gave SSCC members a way out.

If you feel frustrated and want to quit the business, you can, we can help you contact someone to sell the car.

If you still want to continue playing, no problem. After passing the assessment, we will be a family from now on.

Even if the Speed ​​Alliance does nothing, it can still get the biggest advantage.

Taking the initiative or not is roughly the difference between being faster and being slower.

Therefore, although this matter is very critical, Wang Yan can freely decide whether to come forward or not.

If Brother Gou is given freedom, the result will be certain.

In just two words, a bunch of tool people were deceived.

"Sister Xinxin, Jianwu, you show your active acceptance. I am responsible for playing the role of the founder of the town sect. I will neither lack sincerity nor appear condescending and lower the style of the Speed ​​Alliance.

Remember, we are not begging them now. The Speed ​​Alliance is already the only one in the Shanghai Triangle, so it should be somewhat arrogant. "

Chu Xin and Jian Wu thought so.

Then Brother Gou went blatantly lazy.

If a normal entrepreneur likes to be lazy and enjoy himself, it would be a disaster, but with Mr. Wang, everything goes smoothly.

…

However, in the end, Brother Gou still failed to succeed in being lazy.

He was arrested by Wang Yunxi and taken to Wangting Entertainment.

The company is expanding too fast, and two things are imminent -

First, the new contract.

Second, development planning in the new environment.

Let me reiterate again: starting a business is really hard work. Don’t be a fool if you don’t succeed.

When he arrived at Haiguang Building, Wang Yan put on his hat and got on the elevator in a low-key manner.

The young lady who was traveling with him saw that the floor was Wangting Entertainment and took a few sneak peeks at Wang Yan.

Fortunately, Wang Yan didn't have any photos missing and came to the company smoothly.

As soon as I went out, my ears were full of noise.

The headquarters building, which was originally expected to be relatively spacious within two years, is actually a bit crowded now.

The expansion of reputation has brought about a rapid expansion of the number of employees.

Logistics can be squeezed, but anchors cannot.

However, even though the live broadcast room is overloaded, there is still an endless stream of young girls and boys signing up.

The influence of Wang Yan's crazy actions has radiated to an entertainment company targeting young people, and the advertising effect is priceless.

In fact, this year is only the first year of live broadcasting. Regardless of the crazy layout of manufacturers in the industry, ordinary people outside are still slow and confused.

Can live streaming really make money?

What platforms are there?

Why sign a guild?

There are many questions that I can't understand, and I don't even have a clear concept.

However, anyone who knows about the new industry of live streaming must have heard of Wangting Entertainment.

Especially in third-tier and lower-tier cities, local entertainment companies have not yet started. Those young people who are interested in making a lot of money as anchors can only go to the platform and sign online with a certain guild.

What’s particularly funny is that the person who introduced them to the live streaming industry might be Yujia, Haiyu, or some other guild, but in the end, the first priority was always Wang Ting.

"Don't tell me what resources you have, what experience you have, what financial groups you have, do you have Wang Shen and money?"

Guild management was so angry that he vomited blood on the spot.

"No matter how rich Wang Shen is, if he doesn't give you money, what's the use?"

"Oh, are you so generous?"

Guild Operations: Death.

Wangting Entertainment is really generous, even to the point where company executives have a headache.

The new contract is being finalized today because of Mr. Wang's crazy spending.

The executives sat down in the conference room, and Chen Handong, the operations director, couldn't wait to talk about this.

"Mr. Wang, now that we have established an absolute advantage barrier, should we cut the treatment of anchors? If we continue like this, profits will not increase..."

Wang Yan looked around. All the executives looked at their noses, their noses and their hearts, and remained silent.

Silence is actually an attitude.

"What do you think, Lingya?" Wang Yan named Lingya, the shareholder representative present.

Lingya, who has now become a major anchor, is still as straightforward as the little girl before: "Whatever you say is whatever it is. We don't have any objections."

Interesting! Hey!

Shareholders don't feel bad about spending more and earning less, but executives feel that their role is not maximized.

Wang Yunxi acted as the mediator and presented the facts.

“Other guilds generally give new anchors a 25% commission on gifts and no base salary.

If it is a guaranteed contract, the monthly salary will be about 3,000 yuan, and the share will be cut accordingly.

The basic salary of our offline anchors starts at 5,000, and the highest salary offered by the Magic City Imperial City is 12,000, and the share ratio is a whole level higher than the industry average...

It doesn't matter when there are few people, but when there are more people, it does become a bit stressful.

We are now going to sort out the company structure, and the first thing we need to do is resolve the differences in the contract.

Discuss a result, then adjust the development strategy accordingly, and finally implement it without compromise. "

Wang Yunxi was too polite.

Isn’t that just stressful?

Wangting Entertainment can be said to be a mudslide in the live broadcast brokerage industry.

Regardless of offline or online, the basic share ratio is 30%. If you sign a contract, you will have the opportunity to be exposed to the top three on the platform's hourly list, and this is only the worst C-sign.

On a large platform, if you want to be in the top three in the hourly list in a good time period, it will cost you at least 100,000 yuan.

There are more than a thousand anchors, and each one plays once. How much does that cost? !

Even though the anchor doesn’t get a share of the rankings and the company returns 50%, it still loses half of it!

If you switch to a smaller guild, you won't be able to lose even if you hit the rankings 10 times.

In fact, Wangting Entertainment could not afford to lose money either, so from the beginning, Wang Yan had to pay for the ranking fees personally.

Monitor Yu Qiuli doesn't care about anything else and only does this.

Wang Yan didn't feel bad, the senior executives felt bad for him.

But there's really no way to explain this.

…

Sign C is above Sign B, and naturally there will be more resources, such as a weekly cover recommendation, such as a better set of live broadcast equipment...

Just like the C visa, there is no distinction between online and offline.

The ladder share ratio can reach up to 40%, and the requirements are very loose——

It only needs to meet the two conditions of live broadcast duration and effective monthly turnover of 200,000.

In other guilds, only a big anchor with a turnover of 500,000 can get that much.

Starting from the A sign, it becomes even more powerful.

First of all, Sign A is only for offline anchors. Currently, there are four first-tier cities + Suzhou and Hangzhou + Star City + Fengtian, a total of 8 city branches.

There are more resources, and a basic salary of at least 5,000, a full-time house manager, an operations team, communications access subsidies, the best live broadcast equipment, and so on.

And there is no need for the anchor to make any achievements before newcomers can sign.

Stick to the one-month trial period, no matter what your grades are, as long as you are sure you want to do this and the company is sure you have the potential, OK, sign the contract.

All benefits will be fully implemented on the same day.

With this condition, all the guilds in the industry will be beaten.

Compared with the A visa, the improvement of the S visa is even greater.

Depending on the city, there is a guaranteed salary of 8,000 to 12,000.

The 12K monthly salary in the Magic City doesn't sound high, especially in Bihu. It's simply unbearable.

However, in fact, in the entire Magic City, 74% of the people have a monthly income of less than 10K.

Out of a population of 24 million, 18 million cannot survive.

Of course, for a beautiful woman who can sign an S contract, 12K is nothing.

They can earn that 12K no matter what they do.

But if I don’t engage in crooked ways, I’m afraid I won’t be able to earn what I am now.

The first few S-signed anchors, including Gao Ya, Wu Jiaojie, Bao Zi, Ji Mo, Liu Lulu, etc., each received more than 10 times their base salary in gift sharing.

It can be said that the guaranteed salary of Wang Ting Entertainment’s S-signature has never been lost.

However, the significance of the guarantee does not lie in the amount or loss, but in providing a guarantee——

Make sure that when they first start live broadcasting, they can not be affected by life, don't have to be impatient, and can learn and progress comfortably at their own pace.

Which other guild dares to play like this?

It doesn't exist, it sounds incredible.

Therefore, Wangting Entertainment does not need to compete with other guilds at all. It is always newcomers who take the initiative.

It’s just that the cost is really a bit high…

Why do executives have opinions?

Because I feel there is really no need to spend so much money.

What does it have to do with the company burning money?

Because senior executives have options and year-end bonuses.

High costs, low performance, and low dividends.

High costs, slow development, late listing, low investor recognition, and stocks are not that valuable.

It was about personal interests. After finally blocking the boss today, the executives finally decided to speak freely.

"Mr. Wang, our salary cost alone is 40 to 50 million per year more than other companies! And it will get higher and higher!"

"If you insist on renting a large space to operate offline anchors in first-tier cities, the additional decoration costs, rental costs, subsidy costs, and operating costs are all huge pressures. Isn't it necessary?"

"Why can't we just keep the headquarters, open branches in second- and third-tier cities, and try our best to develop an online model?"

"The current situation is that we bear the biggest cost and subsidize the anchors by giving profits, which has led to widespread hostility from our peers, and some anchors have also shown a certain degree of slackness because of the high guarantee..."

Wang Yan has reflected on similar issues.

The conclusion is interesting.

In fact, the executives' doubts were reasonable, but they could not change Wang Yan's mind.

Because Wangting Entertainment's salary is high enough, even if it's on their heads, they have to work hard.

However, motivation will definitely take a hit.

Therefore, Wang Yan must use legitimate reasons to conquer them.

After pondering for a moment, Brother Gou asked instead: "What is our mid-term goal?"

The executives looked at each other and replied uncertainly: "Nasdaq listing?"

"That's right."

Wang Yan nodded and asked, "Why were the previous brokerage companies unable to become big and could only maintain a small workshop model?"

Everyone looked at each other.

It’s not that I don’t know how to answer, it’s that I don’t know from which angle to answer.

Wang Yan took out his notebook and got ready: "Come on, let's put the other issues aside first and concentrate on talking about this issue."

So everyone discussed freely for half an hour.

The conclusion is out.

The shortcomings of the guild model are: first, there is no modern company management.

It’s not that there’s no such awareness, it’s that the need doesn’t exist.

Online anchors can be signed up all over the world. If you don’t pay enough attention, 50 employees can manage 1,000 anchors.

At this time, the cost is lowest.

Because the output of anchors is highly uncertain, the increased benefits from refined management may not cover the new costs.

If we hire 50 more employees and use 100 people to manage 1,000 anchors, the overall operating cost will increase by 130%. How much can the anchor's turnover increase at the same time?

Most likely it's not possible.

It is even possible that the income will collapse due to the rise of a few big brothers.

The nature of the live broadcast industry naturally determines one thing: the only thing that the guild can independently control is its own operating costs.

The lifeline of a guild is always cost.

Because you can't make an expected income statement, let alone a growth curve.

So what’s the point of corporatization and formalization?

The small workshop model is the safest and most viable.

On the other hand, without a formal company and an excellent management system, once it reaches a certain level, it will be difficult for the guild to continue to develop.

The result of stagnation is still a small workshop that is a little bigger than usual.

…

2. Being a guild is actually running a capital-intensive company.

Regardless of the platform, if you want to support your own anchors to rise to the top, you need a lot of investment.

Game anchors who put up signs have to sign, which is very expensive.

The top male anchors have to support themselves, beat Zhou Xing and beat the year, and it looks lively, but in fact they are all losing money.

The top electricians have to be ranked, and official rankings are indispensable. They maintain their status and are not trying to make money.

How much is the investment now?

It all depends on small and medium-sized anchors, especially female anchors in the entertainment area, to make money back.

If the water flows slowly, you will definitely make a lot of money over time.

But the question is, what if something unexpected happens?

Did it all rely on its own funds to get through?

In the Waiwai Royal Family era, a few tens of millions could build a large guild with 200 anchors. Now, even without 500 anchors, no one dares to say that they are big.

And once it involves cross-platform, the investment required doubles.

There really is so much cash flow, why not?

Why stick to the live streaming guild?

Financing cannot be obtained, loans cannot be obtained, and coupled with the naturally high risks, the result is still that only small workshops can be run.

…

3. It is extremely difficult for guilds to form a brand.

The fans of players are always the anchors, not the guilds.

The guild neither outputs standard products nor content. It is just a manager behind the scenes.

It is the anchor who directly outputs the content.

An anchor is never an assembly line product. Even if she establishes a brand, it is her own personal brand.

How does a brokerage company build its brand image?

It’s not that I don’t want to, it’s that I can’t do it.

The brokerage company with the largest number of so-called "company fans" worldwide is probably South Korea's S.M.

However, people don’t rely on their brokerage business to gain fans!

The more important thing is to cultivate idols, produce music, design stages, shoot variety shows, and finally create a company brand.

If a live streaming agency doesn't even produce a single product, how can it gain fans?

Even the brand image of Wangting Entertainment, which is now extremely famous, does not originate from itself.

That was Wang Yan who forcibly tied him to the company and tied him up!

All influence and reputation belong to Wang Shen personally.

Once Wang Yan leaves the company, who will treat Wang Ting Entertainment as a dish?

Therefore, guilds cannot form a brand, and they inherently do not have that function.

The result is: No amount of publicity is useless, it is impossible to snowball and monopolize high-quality resources in the industry.

Not realistic!

When the discussion reached this point, everyone suddenly fell silent and glanced at Wang Yan quietly.

Well, don't be so absolute, there is a miracle sitting here.

Young Master Wang smiled and asked, "So, it's theoretically impossible, but I'm an isolated case outside of theory, right?"

Everyone nodded like chickens pecking at rice.

Wang Yan asked again: "We have achieved all three impossibles: branding, corporatization, and low-cost large capital.

So, where do we go from here?

Should we go back and be on par with the small workshops, or should we continue to move forward and blaze a new path? "

The executives were dumbfounded.

After half an hour of comprehensive discussion, they fully realized how hard-won Wang Ting Entertainment is today.

It's nothing short of a miracle.

There has never been such a brokerage company before, and there may not be one again in the future.

The window will only open for a short period of time. If you grasp it, you will grasp it. If you cannot grasp it, you cannot turn back time.

So how can we go back again?

During the discussion, they never thought that Wang Yan would actually understand the reality from this perspective. Now they suddenly realized it and were completely convinced.

Of course, I just admire Wang Yan's vision and structure, not that I have no doubts about the future.

"Then how are we going to go on?"

Only then did Young Master Wang come up with an overall consideration and said in a deep voice: "Continue to share, grow together with our anchors, do not compete for the gains and losses of one moment and one place, and solidly form a comprehensive monopoly on the industry, and finally..."

The executives shouted in unison: "Nasdaq listing!"

Everyone was so excited.

When it comes to painting cakes, Brother Gou is a professional.

"How big is the difference between a listed company and a public company? You should all understand.

The goal of Wang Ting Entertainment has never been to go public and go around, just to join in the fun and then be pulled down.

A valuation of two to three billion US dollars, to me, is a failure.

Wangting Entertainment has accomplished something that no guild dared to think of. Such a hard-won start must not be wasted!

Therefore, everyone must unify their thoughts, practice their internal strength in a down-to-earth manner, and work hard while staring at the sky.

One day, we will fly to the sky and watch our colleagues slowly crawling in the mud! "

"good!"

Hua Hua Hua...

The executives began to applaud, with excited expressions and wild eyes.

It's so full that the chicken blood is almost overflowing!

Wang Yunxi held back tears and asked in a trembling voice: "Then how should our new contract be changed?"

Wang Yan had no intention of making money from the anchors at all, and had even been thinking about how to continue to improve their remuneration so that they would be more committed to the company.

Now, there is a conclusion.

"Add a level to the A-sign and S-sign, and call them A+ and S+ respectively. Everything else remains unchanged, and the nature is changed to a labor contract."

! ! !

As soon as he said this, the whole hall was shocked.

What is the concept of labor contract?

To put it simply, compared to the labor contract signed before, there is one more thing - five insurances and one housing fund.

Costs soared by at least 50% in an instant.

Finance Director Lao Hu hesitated and asked: "Is it necessary? It is good for small anchors, but the personal income tax of big anchors will also skyrocket. There should be very few S visas willing to change, right?"

In the previous labor contract, the nature of the reward share was "labor income", with a fixed tax deduction of 20%. If you become a big anchor, you can use your personal studio to sign the contract, and the tax rate can be as low as 7%.

Once it is changed to a labor contract, the tax rate for reward sharing will remain unchanged at 20%, but personal studios can no longer be used to avoid tax, and wages + signing fees + bonuses must be taxed according to the 7-level progressive tax rate table. Big anchors will not be able to deduct more. Less money.

However, Wang Yan was not thinking about money at all.

He said quietly: "It is difficult to obtain a household registration in any of the four major first-tier cities. We have to think ahead for our employees..."

"ah?!"

The executives were suddenly enlightened and shocked beyond words.

Where is Wang Yan's suggestion?

As an anchor, if you want to settle in the four major first-tier cities, there is almost only one way: settle with points.

Except for a very few weird anchors - such as female graduates from Tsinghua University, most anchors cannot meet the conditions for talent settlement and fresh graduate settlement.

Then, the only option left is to settle with points.

Among all conditions, the rigid target of 5 to 7 years of social security can only be solved by signing a labor contract.

Currently, there is no guild in the entire network that pays social security for anchors.

Only Wang Ting Entertainment can qualify as an enterprise according to the talent introduction conditions in the points settlement policy.

Without Wang Yan's suggestion, it would be difficult for the current anchors in the company who are "Beijing Diao", "Hai Diao" and "Shen Diao" to obtain local hukou no matter how much money they make.

Take the unspoken rules for social security settlement of Magic City points as an example——

In the first year, you should file as much tax as possible and pay an average base amount of social security.

In the second year, the social security base will be adjusted up based on the average monthly income reported in the previous year.

And so on until the upper limit is adjusted.

Only after 7 years of payment are completed and the remaining points are sufficient can the application for settlement be approved.

If you don't understand the rules, you will become a self-employed business owner and pay social security. No matter how much you pay, it will be a pass.

The implicit requirement for social security in points settlement is that you must work in a "qualified" company.

It's not possible to find a company to pay on your behalf, and it's impossible for a company to pay on your behalf to apply for talent regulations for you.

There is no doubt that it is so difficult to obtain a household registration in the Greater Magic City.

But if you get it, it smells really good...

Therefore, what Wang Yan pulled out was a big killer weapon.

Once this plan comes out, Wangting Entertainment will completely differentiate itself from other guilds.

It's not one gear and two gears, it's the difference between an airplane and a tractor.

As far as the current situation is concerned, anchoring has never been a formal profession recognized by society. The reality is that there is nothing we can do.

Many parents today simply do not agree with their daughters becoming anchors.

Similarly, it is impossible for those really high-quality and talented beauties living in first-tier cities to be anchors.

Basic security and future development are both big issues.

Mr. Wang is not convinced by this idea, he just wants to challenge the society's inherent concepts and use money to make you feel good.

Of course, an A+ contract is definitely not enough to clear the household registration, but a formal labor contract + high salary + high development potential are enough for many high-quality girls to try the water.

S+ signing is the key to solving the household registration problem.

The core point of the S+ contract is: the first contract is signed for 3 years. If you are qualified to sign the second S+ and the contract is fulfilled, Wangting Entertainment will settle the local household registration for the host.

Or the first contract is A+ and the second contract is upgraded to S+, the same is possible.

Note: It’s not about applying for settlement, it’s about getting it done!

Wang Yan believes that he will definitely have that ability seven years from now.

In fact, it took less than 7 years at all.

The executives were shocked: "Mr. Wang, you are killing a chicken with a dragon-slaying knife... We are just a live broadcast agency..."

As soon as the dragon-slaying knife came out, the entire industry was instantly wiped out.

I have already established the threshold. If you have the guts, just follow.

"..."

Who can afford to keep up?

From now on, the high-quality beauty anchors of Wangting Entertainment will no longer be interrupted. They will be eliminated and replenished in a continuous stream.

Online anchors compete for the mid- to low-end market, while offline anchors dominate the entertainment industry.

Sweeping the entire network is just around the corner!

…

But there is one thing that Wang Yan does not agree with the executives' statement of "killing chickens."

The live broadcast brokerage business seems to be really inconspicuous at present. A small business worth more than 10 billion seems not worth mentioning.

However, Wang Yan personally felt the changes of this era, and he always had a hunch: it was more than that.

It’s not that the live broadcast itself will become great, but a larger and more secret trend.

The traffic is moving.

The current traffic is in the hands of Taobao, WeChat, Weibo... and it seems to be shifting to Meituan and Toutiao.

The subtle thing is that no matter how you turn it, the concentration is extremely high.

So here comes the question: In order to achieve final monetization, should there be a distribution link?

That distribution must have sufficient carrying capacity, kinetic energy, precision, and speed.

what is it?

Wang Yan couldn't understand.

It feels like it may be Internet celebrities, or content creators represented by Internet celebrities, such as Papi Jiang, who became popular this year, or myself.

However, I feel that the current model is a little less interesting.

For example, the birthday party marketing campaign that just concluded was indeed a very successful attempt and is worthy of repeated review and consideration.

Yet something still wasn't right.

Because it cannot be replicated, it cannot become the norm.

Wang Yan felt that he was only the last sliver away from that certain future, but he couldn't break it no matter what.

However, there was one thing he was sure of -

If Wangting Entertainment does a good job, cultivates and controls a large number of good anchors, and then catalyzes the creation of a large number of Internet celebrities, it will definitely be able to intercept a considerable part of the traffic.

It's certainly not enough to fight against Ali Painxun.

There should be a chance to bring them to the negotiating table to talk about win-win situations.

In the future, the war on the Internet will definitely be fought and ended because of traffic.

Time waits for no one, Wang Fugui!

Since there is no shortage of money, it is even more important to aim high and take a broad view.

The third pole after A and T, maybe... can be named Wang.