Chapter 949 Mutual Understanding

Tang En has a good understanding of Sino-US co-productions, and it can be said to be a bitter history.

Except for "Transformers 4", which was completely dominated by the United States and made soy sauce by China, which was successful at the box office, almost all other films ended in failure.

Among them, the movie "The Great Wall" by Lao Mouzi from Universal Pictures is a typical representative.

The production cost of the film was 150 million U.S. dollars, and the cost of publicity and distribution was 100 million U.S. dollars. The global box office only received 334 million U.S. dollars, which can be said to be a terrible loss.

Of course, with Hollywood's operating methods, there is no possibility of a film giant like Universal Pictures being in debt.

Of the $150 million budget, China spent $100 million, and Legendary Pictures, which was acquired by Wanda, paid $50 million. Universal Pictures did not participate in a penny of investment, but was able to draw 10% of the revenue from the promotional side.

In the final analysis, it is China's own money that loses.

At first, Lao Mouzi repeatedly refused to shoot "The Great Wall". In the end... Boss Han of China Film Group came forward several times before finally persuading him to take over the project.

Everyone is united as one, trying to create a championship-level movie that will be released globally and can set off a hot effect worldwide!

In fact, it is also a proof.

At that time, the Chinese film market was getting hotter and hotter, like a blowout, making the whole world jealous. But it is also laughed at by the whole world, because the big-selling movies are all very immature, shitty comedy movies that don't look like movies at all.

Very misshapen.

It's a pity that the desperate "The Great Wall" failed to turn around. As long as there is a little success, it can rise to the height of the Ministry of Foreign Affairs, and the spokesperson can proudly promote the rise of great powers in front of the media all over the world, such as "The Return of the Great Sage" and "The Wandering Earth".

It can also be seen from this incident that China attaches great importance to its international image and has great expectations for the overseas film market.

Just like Russia, Abramovich will seek Tang En's help to establish his status as a great country.

The rise of a great power is not only about military strength and economic strength, but also cultural recognition and national image.

This has long gone beyond the meaning of the movie itself.

In Tang En's view, "Mulan" has no chance of becoming a global hit, but after all, it is an adaptation of Disney's cartoon, so even if it loses money, it won't lose too much.

With the gimmick of adapting Disney's classic animated films, and Ann Lee's direction, the global box office of "Mulan" should not be less than 250 million US dollars.

For Hollywood giants, $250 million is not enough.

But for the rising Chinese movies, enough is enough!

During the dinner in China, the leaders mentioned "Mulan" the most, especially Leader Xie, who called Tang En brothers and established a good personal relationship, paid close attention to it.

And guarantee that the Chinese side will help the filming of "Mulan" with the greatest sincerity!

Tang En firmly believed in this.

"The Last Emperor" can be filmed in the Forbidden City, and when filming "Mulan"... the treatment will not be too bad.

If it is a Sino-US co-production, the level of treatment will be even higher.

After sending Katherine Kennedy away, Tosca Musk showed a hesitant look, "Twain, is it really necessary to make such a movie?"

"have!"

"I know you are determined to win the real estate project in Shanghai, but I think...is it too compromising?"

"ah?"

Tang En was stunned for a moment, then laughed.

Yeah, it's a bit of a compromise.

It's helping, donating, and making a co-production movie... When did Tang En do such a thing in the past few years? It's really low and small.

"You don't understand!" Tang En shook his head. He also has his own feeling of being close to his hometown. He can't return to his hometown with honor, why can't he walk at night in brocade clothes? At least he was satisfied in his heart, he sighed, and casually found a reason, "It's not too late, we must use all means to win that real estate project as quickly as possible!"

Tosca Musk said: "Impatient is equal to the passive party on the negotiating table."

Tang En laughed and said, "You think we are the active side?"

"Is not it?"

Tosca Musk froze for a moment.

China is now seeking rapid economic development and has offered a series of the most favorable policy conditions to attract foreign investment. In front of foreigners, government officials have to nod and bow to please.

New Universal holds a large amount of cash flow, so it should be a boss!

Tang En explained: "Tosca, you are wrong. Backed by a huge population base and a rapidly growing consumer market, they are truly prepared for any danger. Disney has been in contact with it since 5 years ago, and even the top leaders We met several times, but still can't get that project done. Do you know what that means? The longer it takes, the more confident they will be!"

In the beginning, Disney sought full ownership.

Later, step by step, the equity requirements were reduced from 80%, 70%, and 60% to the final 51%.

China's attitude is very firm, and foreign capital can only hold 49% of the shares!

Disney thought that a few years of delay would bring down the other party, but it turned out that the more the delay, the more something was wrong.

When it was time to negotiate with Shanghai Magic City, they couldn't even get 49% of the shares, and the final agreement was 43%.

Tang En's idea is very simple, give away all the benefits at once!

Proposals for the "Film Promotion Law" to help the Chinese Film Festival, donating money, drinking, singing, massage, sauna, house opening... In addition to "Mulan", the cartoon "Kung Fu Panda", which has been released in the future, has deeply opened up the Chinese film festival. Relationship.

Then, in the shortest possible time, he won the big project of Modu Real Estate.

Lest you have long nights and dreams!

Let Disney stare blankly at the negotiation and operation of the market economy.

...

"Sino-US co-production? Good! Good idea! Very good! Wow!"

Tang En and Leader Xie of the General Administration established a deep "combat friendship" and left each other on the phone.

When leader Xie received a call from Tang En and heard that he was going to make a Hollywood blockbuster-level Sino-US co-production, he was very excited and a little incoherent.

As a leader, especially a leader with an identity background, he understands the significance of a movie of this level.

This is a topic that can go straight to the highest meeting of the Government Affairs Council!

"Hehe, Brother Xie has taken care of me a lot during this trip to China, and I have deeply felt your enthusiasm. I have nothing to express. Why don't we cooperate once and make a commercial blockbuster that promotes traditional Chinese culture." Tang En laughed Hehe said.

"Hey, brother, you really helped my brother a lot!" Leader Xie was so moved that he was about to cry, this is a great achievement, "No need to say, next time you come over, if you have a request, just ask it, and I promise to play more fun!"

Tang En laughed and said: "It's easy to say! It's easy to say! By the way, I plan to make this movie into a real blockbuster. The production budget... at least 100 million U.S. dollars, which is more than 200 million U.S. dollars for publicity and distribution funds The plan of cooperation, do you see?"

Leader Xie said solemnly: "Brother, I can't give you an answer to this matter now. We will have a meeting to discuss it later."

The production budget alone is $100 million, which is too much.

Such a large sum of money must be treated with caution.

In particular, the method of cooperation is also very particular.

Is it Chinese-led or foreign-led?

According to the current film policy, the box office share of foreign films is 15%.

But what about Sino-US co-productions?

The other party is so sincere, if it is still 15%, it is a bit too bullying.

It is necessary to come up with a special solution.

In addition, taxes, policies, shooting locations, shooting teams, investment ratios, talent training, etc., all need to be discussed.

Tang En was not in a hurry, and said with a smile: "Okay, I'll wait for the news, and I'll fax you our plan later. Of course, this is just a proposal. If you have different opinions, the two sides can also discuss it."

Leader Xie was even more moved, and felt that Tang En was really loyal!

Now that he is the richest man in the world, he is still so talkative. He is a little different from those high-spirited foreigners, and he gets closer to him in his heart.

"Thank you, brother, for your understanding."

"To each other, to understand each other."

. Nine Heavens Emperor