Chapter 510 Create Two Firsts

Six o'clock in the evening on the fifteenth of January.

Like Li Changheng in MGM and United Artists, he spent millions of dollars to sign contracts with all the large interstate TV stations in the United States.

It has been launched for 3 consecutive days, an advertisement specially for the promotion of Home Alone.

And it also released the news that Henry Lee will definitely appear in the movie theater after the news.

Outside the Porter Palace Grand Theater in New York, which can accommodate 3,200 people, there is already a sea of ​​people at this time, almost blocking the entire street.

There will be such a hot movie-watching craze, except that the two companies will work together and try their best to promote it.

Li Changheng's own fame can definitely account for 60% of the credit.

Just looking at the women who accounted for at least 40% of the number outside the Porter Palace Theater today, you can know that these mothers with children, or single women appearing here are definitely not just for watching movies.

It's a pity that more than a thousand New York women soon found themselves deceived by the propaganda.

Li Changheng actually appeared, but the real person didn't see it, only in the opening credits of the movie, he was seen wearing a white coat, appearing in a place that looked like a laboratory.

In thousands of movie theaters across the United States, countless women screamed when they saw Li Changheng in a white coat and his hair combed meticulously.

Then hundreds of thousands of people all over the United States looked at him in puzzlement, holding a chip the size of a fingernail, and saying, "Technology changes the future."

This opening made countless people absolutely tall in an instant.

And this slogan has since become Intel's motto.

And for the first time, he introduced film promotion to TV, and the first time he put an advertisement at the beginning of a film, which directly made countless advertisers recognize him as the ancestor of film advertising.

Then the management and shareholders of film companies all over the world wanted to hug him and kiss him.

With this case, it means that they will definitely have an extra income in the future, and it will be for nothing.

As for whether it is possible to advertise at the beginning of the movie, since the United States does not have restrictions and laws in this regard, it means that no one can control them.

In the movie, Li Changheng talked a lot about how the 808 chip newly produced by Intel is advanced and how many patents it has obtained.

Then the three founders, plus dozens of doctoral and professor titles in the R&D team, and a series of true and false, even deliberately induced the opponent's scientific research project to speak out.

Immediately, countless people who have watched this movie believe that Intel is a high-tech company composed of super academics.

Regardless of the chips produced by Texas Instruments at this time, they are more advanced than Intel.

Then as long as anyone needs a chip, the first thought is to call Intel.

Within a month after the invention of the 808 chip, it immediately entered a crazy period of explosive production capacity.

Let Intel, whose profits have plummeted because other companies have also launched their own calculators, enter a happy period of cash explosion again.

In the next month, Texas Instruments' chip sales will plummet by 70% because of this advertisement.

But no matter how they clarify and publicize in the media, academic and product exchange meetings, it can't change the fact that Intel's products are not as advanced as their own products, but the sales volume is overwhelming.

Li Changheng ended his introduction to computer chips with the words "Intel 808, you deserve it".

The screen changed, and he appeared in a panda restaurant in a suit.

Then took the takeaway bag and went back to a two-bedroom suite with an area of ​​more than 130 square meters, which took a day to renovate and was built in the filming studio.

The picture changed again, and in just three seconds, countless women in the movie theater, no matter if they were young or girls in their teens, all screamed excitedly.

He was wearing a vest and sweatpants, doing push-ups and pull-ups in the huge sunny living room.

He even put his hands on two chairs, with his legs straight up, doing handstands.

A series of movements perfectly perfected the muscle groups on his back and arms, and displayed them in the eyes of hundreds or tens of millions of people through the movie.

Then the screen turned again, and he appeared in a bathroom of more than 20 square meters with sweat on his vest, hair, and shoulders.

Then the camera focused on a drum washing machine that looked bigger than any washing machine now, with a square appearance and a series of buttons.

Just when countless women with starry eyes thought he would take off his vest in public.

But I didn't expect that the vest was really taken off, and even the sweatpants were taken off.

But the picture is only placed on the vest and sweatpants that have been taken off, and Li Changheng himself does not show any other parts except his hands and feet.

Among the countless sighs, there are also voices of pity or admiration from many film practitioners.

Even if this lens is taken to any rating agency, it will definitely not find any problems.

The effect can be brought, just by looking at the reactions of the women in the cinema, one can tell that because of Li Changheng's fame, and his thin, tall and muscular figure, it is surprisingly good.

In the ad, the tank top and sweatpants are thrown into the washing machine, the hatch is closed, and the prototype button is twisted.

He opened a compartment on the washing machine, poured some washing powder, and pointed the lens at the drum of the washing machine.

While hearing the sound, the audience also saw through the glass cabin that in the fast-forward picture, the water level in the washing machine was rising little by little.

Then there's the roller spin.

This scene immediately made countless people exclaim.

After the screen changed continuously, the door of the washing machine suddenly opened by itself.

Li Changheng, with wet hair and a bath towel hanging over his shoulder, appeared in the camera. He took out his vest and sweatpants from the washing machine and put them on.

After he was dressed, the camera took a picture of his whole body.

Looking at the sweatpants hanging down naturally and the vest that wasn't clinging to his upper body, everyone knew that the washing machine was even washing and drying.

In the end, when Li Changheng left the wash room, only the 'Borton Electric' trademark of a knight riding a horse was left in the camera.

And a slogan "Free Your Hands".

Looking at the black screen, the first thought in countless women's minds was that Li Changheng was super handsome and his body was so good that his mouth was watering.

Are you thinking about buying a washing machine like this when you go back?

Then there are the first two commercials, which are absolutely shocking in this era. The dullness of the movie at the beginning did not have any impact on the audience.

After half of the film, the plot that makes people laugh is seamlessly connected, and the audience's minds are all attracted to the movie.

Along with countless loud laughter, came from the cinema.

The audience who had been waiting for the second scene had been aroused by the screams and noises several times before, scratching their heads and wondering what movie it was.

It can actually cause such a big reaction from the audience inside.