Chapter 74

When "Super Sports" heard Chang Sheng's reply to them from Harvey Rodriguez, their lungs exploded.

Because Chang Sheng did it harder this time, and directly refused to let them participate in the press conference.

Although they didn't get exclusive interview rights before, they could still participate in the press conference anyway, so they could get a lot of information about the team.

Although it is no different from that obtained by other media, there is always something to write about.

Well now, they have been deprived of even the right to attend press conferences!

"Why?" the representative of "Super Sports" asked Rodriguez loudly.

Seeing the other party's domineering look, Rodriguez couldn't help feeling disgusted. He didn't feel anything before, but after hearing Chang Sheng's theory about game rule makers and dogs, he suddenly felt that he was really useless before!

Since when did the media that rely on themselves to feed themselves be able to crawl on top of themselves to shit and act wildly?

What Chang Sheng said is correct, for such media who do not know their position, they should be severely cracked down!

So he raised his head and snorted, "Why? Doesn't the team even have this right? You can be blocked just because you report and spread negative news about the team at will! Let me ask you, your previous reports are all It needs to be backed up here, but have you backed up the report on the internal strife? Have you notified us before reporting it? We are a cooperative relationship, and this is how you cooperate with us?"

Harvey Rodriguez is more professional than Chang Sheng in handling media relations, and his question hits the nail on the head.

meet as planned. The draft of the news report really needs to be confirmed by Valencia Club. If there is any problem, the two sides can communicate and revise it in time.

It's just that... this agreement is not very binding, and it was strictly enforced at the beginning of the cooperation. Later, when the two parties have cooperated for several years and have a basic trust, they don't do this anymore. After all, it is too troublesome. Every manuscript needs to be tossed back and forth like this. Low efficiency and increased labor costs.

So later, it existed in name only, and only particularly important manuscripts would greet the club. Check to make sure.

At other times, most of the manuscripts of "Super Sports" can be arranged by themselves. After all, we have cooperated for so long, what is the standard of the Valencia club. It's all clear.

But who would have thought that the new head coach would have different standards this time...

Previous Valencia coaches,

They don't care about these small things. All their work is to lead the team to train and direct the game. They don't even have the right to decide who to buy and sell, only to make suggestions.

But after Chang Sheng came, he had all the power, and even controlled the news and public opinion in his hands. That's why there is a rule that every request for an exclusive interview must be approved by him before it can be carried out.

Harvey Rodriguez made this statement, and it is well-founded, but it is tenable. "Super Sports" was immediately dumbfounded - they really didn't expect that Harvey Rodriguez would bring up this agreement at this time to talk about it!

"You released this kind of negative news about the team without our consent. Just stop your right to participate in the press conference. It is already very loose. Otherwise, you may be directly kicked out of Patna Sports City!"

In the end, Harvey Rodriguez, who found the feeling of bossing around, directly threatened "Super Sports".

The representative of "Super Sports" was stunned for a moment, and then realized that this press officer was not like this before. He must have the support of Chang Sheng to say that.

So what did I say to this microphone? Directly trouble Chang Sheng.

He turned and left.

Although it is troublesome to find Chang Sheng. But they couldn't go directly to Chang Sheng, they still insisted on taking the high-level route, and the first-level officials crushed people to death.

They went to Sorel anyway.

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After Chang Sheng dismissed the press officer, he was also thinking about this issue.

Indeed, the position of public opinion is right there, if you don’t occupy it. be taken over by others. If you don't expect that the media will be full of voices against yourself, then you have to control the voices of the other faction. Only in this way can you achieve a balance.

It is not enough to blindly fight against the media.

Chang Sheng understood this point when he was in Getafe. Mediano’s "Local Life in Getafe" gave him great support on many occasions. In the end, he found out the insider of Moskvado, who was also a member of the "Getafe Local Life" newspaper. Getafe Local Life newspaper played a decisive role.

When he returned to China, he further learned how to use the media to attack his opponents. So he chose to accept an exclusive interview with the "Football" newspaper, in order to take advantage of the contradiction between the "Football" newspaper and the "Sports Weekly", let the "Football" newspaper be his thug, and attack the "Sports Weekly".

Now he feels that he should also establish his own media power in Valencia.

This city of courage and strength should not only have one voice, but also have a voice that speaks for itself.

Being an enemy of the world is actually very simple, just close your eyes and go crazy.

But this does not help at all to realize my dream.

Sometimes, on the road to realizing your dreams, you have to pay attention to some strategies.

It's just that he is completely unfamiliar with Valencia's media ecosystem, and he doesn't know which media can be used and which media cannot.

It is even more impossible for him to wait for others to come to him like he did in Getafe.

Getafe is a small place, a small team, with limited influence and few people paying attention, so he can afford it.

Valencia is different, in any case it is also Spain's traditional strong team. It is the big brother in the Valencia area, and it is also a force to be reckoned with in Spanish football.

One more day that this state without a mouthpiece lasts, and the news and public opinion will be chaotic for one more day.

So this matter must be resolved as soon as possible.

Chang Sheng found that as a head coach, the more power he had in his hands, the more things he had to do and the greater the pressure.

Before, he felt that he had to hold all the power in his own hands. Just feel safe.

Now it seems that doing so is indeed more secure, but the problem is that it is also more tiring. If he has someone he can trust, he can decentralize power.

In that case, some trivial things can be handed over to the subordinates to do.

But how could the person in charge of this kind of thing be his subordinate... Let's take this matter of public opinion control as an example. Originally, the news officer was responsible for this matter. But Chang Sheng was worried about Harvey Rodriguez, a person who didn't know the details at all, so he took part of the power and stipulated that any interviews with the team required his consent.

The result of this is that Harvey Rodriguez has to come to him almost every day. The two were not familiar with each other. This is almost familiar.

Everyone is very busy. But there is no way, Chang Sheng is worried.

To reassure yourself, it seems that only those who belong to you can do it.

You can be an airborne coach yourself. What do you have to say about yourself?

And it is impossible for a person of Harvey Rodriguez's status to be his subordinate, and he has no direct management relationship with him at all, and naturally has no binding force on Rodriguez.

By the way, speaking of Rodriguez...

It was only then that Chang Sheng remembered that he was not familiar with Valencia's news media ecology, but Rodriguez was!

Ask him, maybe you can get useful information.

So Chang Sheng called Harvey Rodriguez.

"The media with good character?"

Harvey Rodriguez feels strange about Chang Sheng's words.

"Well, it's... media with a conscience." Chang Sheng explained. "It will not expose the news inside the team like "Super Sports". It is worthy of cooperation and can be entrusted to trusted media."

Harvey Rodriguez frowned on the phone: "Conscientious media... I think so, Chang. Your request is too high..."

Chang Sheng rolled his eyes, it seems that he is not the only one who has this opinion about the media.

"Then is there no way?"

Harvey Rodriguez smiled: "I think you have entered a misunderstanding, Chang."

Because of Chang Sheng's words, Rodriguez played enough prestige in front of the arrogant reporters of "Super Sports", so now he has a good impression of Chang Sheng. Also willing to share some experiences.

"Misunderstanding? What kind of misunderstanding?"

"We don't need conscientious media, we only need obedient media." Rodriguez began to talk eloquently. "It's very simple to make them obedient, give them benefits, but at the same time strictly control them. If they are obedient, it doesn't matter, everyone cooperates happily. If they are not obedient? I think you have more experience than me. Chang."

Rodriguez on the other end of the phone laughed.

Chang Sheng is indeed very experienced in cleaning up the media.

The official partner media "Super Sports" made him so embarrassed, isn't it the same for other media?

When Chang Sheng heard this, he understood.

"Super Sports" has been the media cooperated by Valencia Club for many years in a row. They use the influence of Valencia football team to expand their influence in the Valencia region. Naturally, it will crowd out the market position of other media.

So in fact, there are many media that have replaced it...

As long as you find a media with good reputation and considerable influence, you'll be fine.

Valencia is different from Getafe. Getafe is such a big place, so he can help the "Getafe Local Life" newspaper seize the market.

Valencia is too big. If you really want to find an unknown person and cultivate them slowly, when they occupy the market share, the day lily will probably be cold.

So in Valencia, we have to find a mature, large-scale media to support.

"Then recommend one, Harvey. I know you're an expert on this." He offered a flattering flattery.

People like Chang Sheng, who usually don't look like anyone, often have better flattering effects, because the other party will not think that you are deliberately flattering him, and it is easier to believe it.

So he seriously considered for Chang Sheng, and finally said: "Provincial Newspaper, in the past, "Super Sports" was the authority to report on us, and "Levante Daily" was the authoritative media to report on Levante. Only " Provincial newspaper, it seems that both sides report, but neither side can get an exclusive. However, it is a comprehensive newspaper, and its influence in the Valencia region is not inferior to "Super Sport" and "Levante Daily". "."

The "Provincial Daily" actually reported the news of the team's internal strife, but they were purely for soy sauce, and they just reproduced it. It was a day late in terms of timeliness, so they were regarded as "accomplices." Since it is necessary to win over a group and suppress a group, it is natural to let the past go. If you have to worry about it, then you will not be able to find a suitable local media in Valencia.

Chang Sheng obviously understood this truth, he nodded: "Okay, this is the one. Please go and contact them."

Chang Sheng directly delegated power on this. Anyway, he doesn't understand, and he's very busy, so it's better to leave this matter to Harvey Rodriguez, sell him a favor, and maybe he will get something in return in the future.

Harvey Rodriguez is also very satisfied with this arrangement.

Chang Sheng asked him to do it, which shows that he trusts him a lot.

Everyone likes the feeling of being trusted.

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PS, the first one with guarantee will be delivered.

Starting from April, there are two guaranteed updates. In addition, debts need to be renewed. This is more flexible-if you are in a good state today and you have written a few more chapters, then pay a few more chapters. If the state is not good, there may be only one chapter and more.

Anyway, try to have an update on debt repayment every day, preferably every three shifts.

Finally, ask everyone for a guaranteed monthly pass!

This rain, we also want to be in the top ten!

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