Eight Hundred and Twenty-Seven Weight Loss Meal Replacement
"What kind of strategy is this?"
Xiao Feng felt that he was in a daze, but He Xiaojun who was opposite him laughed.
"Mr. Xiao, do you know how celebrities control their weight?"
"Eat less! Didn't those people say that in order to lose weight, they eat a cucumber or something every day."
"It's true. Many female artists eat a cucumber a day in order to control their weight. But eating like this will definitely affect their body functions and cause malnutrition in the long run. Therefore, many artists, while eating less, also eat cucumbers every day. Take various nutritional supplements. For example, this multivitamin tablet is an indispensable equipment for them. There are also various other nutritional supplements, let alone."
Xiao Feng watched He Xiaojun talking eloquently, and couldn't help but chuckle.
"Yo! You seem to understand it very well, you seem to have met a lot of female stars recently!"
Don't look at He Xiaojun calling Xiao Feng Mr. Xiao when he met Xiao Feng, but in fact the most fundamental relationship between the two is still high school classmates.
And now He Xiaojun is not just a simple CEO with an annual salary of one million, the real salary that Xiao Feng offered him was an annual salary of over 100 million.
Because the Ninth Laboratory does not plan to go public, several executives in the company all have dry shares allocated by Xiao Feng.
Although Xiao Feng allocated them a small proportion of dry stocks, the profits distributed to them according to dry stocks every year were over 100 million.
So now He Xiaojun is an out-and-out diamond king!
Moreover, people rely on clothes and gold clothes, and now He Xiaojun has a dedicated team to help him take care of his image. After all, he is now the face of the Ninth Laboratory, and he must pay great attention to his image when he comes in and out.
This guy has been playing fitness since last year. It turns out that the greasy image has long since disappeared.
Such a rich and handsome diamond king doesn't need him to take the initiative to pursue any female stars, as long as he usually attends one or two high-end receptions or something. ,
Those female stars, small models and so on will take the initiative to lean on him.
And He Xiaojun, who has been single for many years and whose hands are almost bald, naturally does not refuse anyone.
I heard that some time ago, I made friends with a young model in the film and television industry, and they are getting hot recently.
His knowledge about the film and television industry is probably learned from his young model girlfriend.
At this time, Xiao Feng couldn't help but tease him a few words, this guy didn't even blush, it seemed that he had honed his thick skin after several years of being a boss.
"Ha, let me tell you the truth, it was indeed my girlfriend who told me about it. And, recently, I asked her to contact some of her friends in the modeling circle for an experiment."
"Oh? What experiment? Don't mess around? It will be bad if someone catches the handle and ruins their reputation."
"I'll go, what are you thinking? I said, can you decorate your mind with serious things!"
He Xiaojun couldn't help but rolled his eyes, Xiao Feng quickly raised his hand.
"Okay, stop talking, you continue."
"My girlfriend, you also know that she is a model and attaches great importance to her figure. To be honest, I take her out to eat, which is very disappointing. I often order a table of dishes, eat one bite, and then say I am full. Later I simply Let her eat our vitamin tablets, and then eat a cucumber every day, let alone the result, she really lost a lot of weight. And because our vitamin tablets have a particularly high absorption conversion rate, taking it like this for a long time, it will not affect bodily functions."
Xiao Feng wiped the cold sweat off his forehead, this He Xiaojun is really cruel, even his girlfriend is willing to use it for live experiments.
"...Of course, the only bad thing is,
If you eat like this for a long time, it will cause the stomach to shrink, time will pass, and it will cause the stomach function to decline..."
"And I also commissioned her to promote this method to a few of her friends, and the results were really good. That's why Lao Xia and I came up with such a way of publicity... After all, you also You know, our countrymen are still very sensitive to the word weight loss, whether it's a man or a woman..."
The more He Xiaojun talked, the more excited he became, Xiao Feng could only give him a thumbs up.
"Well, it's good, but you have to remember, we can't make this propaganda public. We can't promote it ourselves. After all, doing so will easily gain people's reputation and offend people."
When Xiao Feng said that, He Xiaojun naturally understood what he meant.
If the Ninth Laboratory makes a lot of publicity, saying that after taking our multivitamin tablets, you can skip meals and achieve the goal of losing weight.
If there is really a fool who doesn't eat anything and ends up ruining his stomach, wouldn't they want to find your head?
And if you do it like this, if many people choose to lose weight like this, won't you offend many other food manufacturers?
Therefore, this kind of publicity can only be conveyed in words, it can only be spread through word of mouth and the Internet, and they cannot show up in person.
But as long as someone shows up and speaks out, the effect will definitely not be bad.
"Don't worry! I understand Mr. Xiao. Hehe, by the way, I also want to tell you about the main work plan of our health care product company this year."
Upon hearing what He Xiaojun said, Xiao Feng immediately sat up straight.
"Tell me, what project do you plan to do this year? Seeing what you mean, it seems very sure!"
"Hey, let me just say it. This year we have three main projects, one is a meal replacement for weight loss, the other is a smoking cessation product, and the third is a sleep aid product."
Xiao Feng raised his eyebrows when he heard this: "Oh? Are they all going to be included in the Rejuvenation series?"
"That's right!"
"Then give me a good introduction."
"First of all, let's talk about this weight-loss meal replacement! This is mainly due to the success of our multivitamin research and development. We plan to research a low-calorie, full-feeling meal replacement product. There are many weight-loss meal replacements on the market. But to be honest, the effect is not very good, and we plan to launch two kinds, one is a meal replacement for weight loss, and the other is a meal replacement for fitness!"
When talking about the new project to be launched this year, He Xiaojun couldn't help talking.
Xiao Feng also listened very seriously, because the products He Xiaojun mentioned really have a very broad market prospect.
"The weight-loss meal replacement we launched mainly uses konjac and seaweed as basic materials, and then makes various foods. Konjac and seaweed are both foods that have a strong sense of satiety and are extremely low in calories. They are also many foods currently on the market. The main base ingredients for weight loss meal replacements..."
Of course, Xiao Feng knew a little about these two varieties.
Needless to say, konjac is known to everyone, but seaweed may not be well understood by many people. This thing is currently the main raw material for refining pectin in various food additives, and it is also a healthy food.
"...The only disadvantage of the weight loss meal replacements currently on the market is that the taste is very unpalatable and the nutrition is not balanced. While eating their nutritious meal replacements, they can only provide you with the calories your body needs. However, it cannot provide a rich variety of vitamins, so customers may have to eat other vegetables and fruits to ensure vitamin intake. In this process, if one does not hold back, the fasting of this day may be a waste of all previous efforts. So this It is also the main reason why the reputation of weight loss meal replacements on the market is not so good..."
It is true that there are many types of weight-loss meal replacements on the market, but their reputation is very bad.
Some weight-loss meal replacements are simply a gimmick, saying they are low-fat and low-calorie foods, but in fact the production process is not healthy at all, and even secretly use deep-frying methods, just to make the meal taste delicious and to make consumption easier. addicted.
As for the effect of weight loss, there is only ha ha.
And the real low-fat and low-calorie weight loss meal must be the same and not tasty, or even unpalatable.
Moreover, most of them are undernourished and need to supplement vitamins from other sources. This process is very troublesome, and it is also a test of the willpower of the dieter.
"But our weight-loss meal replacement is different. Do we have a food research and development department made by famous chefs behind us? I thought, if they can give us a good-tasting seasoning, and then we compound our Add vitamin tablets to the weight loss meal. Then our weight loss meal replacement can definitely be played. It tastes good, has complete nutrition, and can really be low in fat and calories, and has a strong sense of satiety. You said that such a product will Won't you be welcome?"
As soon as He Xiaojun finished speaking, Xiao Feng agreed.
"Okay, let's do it! This idea is very good!"
If this weight-loss meal replacement is made, the market will be huge. Now the obesity problem in China is very serious, and worldwide, obesity is a bigger problem.
If this weight loss meal replacement is really effective, it will be the gospel of countless fat people.
It's delicious, but not fat, isn't it just what those people need!
"What about the muscle-building package?"
Xiao Feng asked He Xiaojun again, He Xiaojun smiled.
"This is a product for fitness enthusiasts. For such a product, we plan to use beef, chicken breast, and fish as the base material, and then add our specially formulated vitamins, and the famous chef will help adjust the taste. In this way It can meet the needs of those fitness people. Especially those fitness people who are from ordinary families but cannot afford protein powder, but also need to gain muscle!"
The target group that He Xiaojun mentioned actually has a large number in China.
However, the first thing Xiao Feng thought of was the military. Indeed, the military is the biggest demander of this kind of muscle-building food, not just the domestic military.
As long as this product is made and effective, the military around the world may become their customers.
"Well, this idea is also very good."
Xiao Feng affirmed He Xiaojun's creativity, He Xiaojun rubbed his hands and was very happy, this is a good idea that he thought of for a long time.
The boss can be sure, which naturally makes him feel a sense of accomplishment.