Chapter 518 Is This the Charm of Money?
Weibo Hot Search Ranking No. 17——#Northwest Forest Farm was cut down#The popularity value is 2314592!
Just after Chen Xuejun of Jiangjiu Group spent 35 million public relations expenses to reduce the popularity of the previous #黄城林村# hot search, in a blink of an eye, another new hot search topic appeared.
And this time the ranking is higher, two places higher than the previous hot search ranking of #黄城林村#, and the popularity continues to rise.
This time, it's not just that the official account of Wucheng University of Arts and Sciences is exposed again, but the netizens who have known about the Huangcheng Forest Farm incident before, because of anger and because Jiangjiu Group spent money to reduce popularity, they withdraw from hot searches. A spontaneously organized counterattack.
besides.
More than 80,000 teachers and students of Wucheng University of Arts and Sciences have also spontaneously organized to join forces to continuously add heat to the hot topic of #Northwest Forest Farms being cut down.
Ten minutes ago, this hot topic was ranked 17th on the hot search list.
Now it's up again.
It rose directly to the 13th position, and the position became more and more conspicuous, and more and more netizens saw it.
And this time, Wucheng University of Arts and Sciences also learned to be smart.
When new netizens enter this hot search topic, they need to click the link to jump to the long-form news published by Wucheng University of Arts and Sciences, and then they can see the news report articles about the deforestation and burning of planted grapes in Huangcheng Forest Farm. .
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In addition, Wucheng University of Arts and Sciences was also instructed by President Ding, and all the employees of the publicity department joined together, and continuously published news exposure reports about Huangcheng Forest Farm on Zhalang Weibo and Douyin platforms. .
As long as they are not titled, Wucheng University of Arts and Sciences can continue to fight today!
With the rising popularity, Liu Mei, the director of Channel 1, also saw the hot search of #Northwest Forest Farm was cut down after a phone call with Principal Ding.
"Xiao Chen, get ready, there is news."
Liu Mei then looked at the news interview and report materials provided by Wucheng University of Arts and Sciences, and then said to the people around her: "Xiao Wang, contact the reporter in the stage, and immediately call the Huangcheng Forestry Department. In addition, let the reporters from the northwest rush to Huangcheng as soon as possible, and the first target is Huangcheng Forest Farm."
If National Television wants to report the news of Huangcheng Forest Farm, then it needs to have a factual basis for the news, not just the news interview and report materials provided by Wucheng University of Arts and Sciences.
If all goes well, this news can be made tonight.
After all, this is related to Xia Guo's desertification prevention and control ecological protection forest, and its significance is still very important, and Liu Mei looked at the voices of netizens on the Internet, and hoped that the truth of the Huangcheng Forest Farm incident could be investigated and punished severely.
It can be seen that if the National Television Station ignores this matter, it will definitely not work.
So ever.
Liu Mei not only instructed the people under her to start preparing to report the news of the Huangcheng Forest Farm incident, but also immediately went to the leaders of National Television.
Although she is the director of Channel 1 herself, Liu Mei thought about it for a while, and she still has to discuss it with the leaders of the station.
......
deep city.
In the office of the chairman of Q Entertainment Media Building.
Chen Xueming and Chen Xuejun originally thought that they had spent 35 million to reduce the popularity and hot search topics exposed by the Huangcheng Forest Farm incident and removed it.
As a result, what the two of them never expected was that a new hot search appeared.
And the popularity of this hot search is even faster and more violent than the last time.
"Brother, why is this on the hot search again, haven't we removed it?"
After Chen Xuejun saw the hot search of #Northwest Forest Farm tragically cut down#,
It felt like a sharp sword was stuck in his heart.
If this is not resolved quickly, after brewing for a while, it is estimated that the reputation of the Jiangjiu Group will completely collapse.
But the problem is!
Not long ago, it just spent 35 million to solve a hot search on Zhalang Weibo, and now there is a hot search with a higher popularity?
"Um?"
Chen Xueming immediately took a look at the situation on Zhalang's Weibo, and sure enough, he found a new trending search for #Northwest Forest Farm tragically felled#!
This hot guy, the popularity is even higher, and the ranking position of the hot search list is also higher.
"Shouldn't be."
Chen Xueming muttered: "It stands to reason that after the popularity drops, the corresponding topics will basically be restricted. How come this hot topic has risen again?"
This also made Chen Xueming almost do not understand.
At this time, the person in charge of the public relations department of Q Entertainment Media immediately came to the chairman's office: "Chen Dong, things seem to be much more popular than we thought, and now there is a new hot search. , many netizens spontaneously organized to stand up this hot search."
When Chen Xueming and Chen Xuejun heard it, they understood what was going on.
"Brother, it seems that this time we have to spend more money to eliminate the disaster. This time, we will directly let the platforms such as Zhalang Weibo and Douyin completely block the news about this matter, but if you do this, you will have to spend more money. A lot of money!"
Chen Xueming looked at his brother Chen Xuejun earnestly and said.
At the beginning, Chen Xueming thought it was very simple. After all, Wucheng University of Arts and Sciences is just a private university, so it is very easy to target.
Just didn't expect it.
His younger brother Chen Xuejun made this happen, especially after the incident of the logging and burning of the Huangcheng Forest Farm was exposed, the response from netizens was indeed too intense.
If you want to completely settle this time, it is estimated that it will cost a lot of money.
"Damn it!"
After Chen Xuejun scolded, he looked at his brother Chen Xueming and said, "Anyway, this matter can't be a big deal, isn't it just throwing money, no problem!"
This time, Chen Xuejun has made a lot of money.
In the past, after some news media discovered that there was a problem with their forest farms in the northwest region, they could at most spend a little money.
Small media can spend a dozen or two hundred thousand, and hundreds of thousands can be paid.
There was also a big media in the south before, and Chen Xuejun spent more than two million to solve it.
These hundreds of thousands, two million or so are not much money for Chen Xuejun. Of course, it is better to be able to spend money.
It turned out good this time.
A team of college students majoring in journalism in a local private university was stunned to make such a big fuss about it.
Just now has spent 35 million to go out.
Now it's good, listening to the tone of brother Chen Xueming's words, it is estimated that the next money will be more than the 35 million just now.
"You all immediately contact Zhalang Weibo and the Word Count Group. This time, we need to clean up the matter. As long as it is all Weibo related to this matter, limit the popularity for me!"
Chen Xueming said seriously to the person in charge of the public relations department.
"Good Director Chen."
The person in charge of the public relations department nodded, and then quickly went to work.
If this matter is handled well by the leaders, there will definitely be a lot of year-end bonuses this year. After all, if the public relations department does a few big public relations in a year, the bonuses at the end of the year are still very generous.
Today, the front foot has already spent 35 million, and the back foot is estimated to cost a lot of money, so this incident must be a big public relations incident, and it is also the chairman's younger brother.
So ever.
The public relations department of Q Entertainment Media contacted Zhalang Weibo and Douyin again. The bids of the two major platforms this time are obviously much higher than the last time.
After all, the last time I only reduced the popularity of hot searches and removed them, but this time is different.
This time, the discussion on this topic should be completely suppressed.
Therefore, in the end, the two platforms Zhalang Weibo and Douyin put together a total of 60 million bids!
When Chen Xuejun heard the price, he couldn't help but sigh in his heart. This price has far exceeded Chen Xuejun's expectations, but in order not to make this matter a big one, it is impossible to get the money out.
Huangcheng Forest Farm just took a forest farm, and the grapes planted in one year to make wine, and then sold it, the net profit was less than 60 million.
What's more, where is 60 million!
What about the previous 35 million?
This adds up to 95 million, and it took nearly 100 million to completely kill this incident before it completely broke out!
Fortunately, there are two big platforms, Zhalang Weibo and Douyin. If a platform costs so much money, Chen Xuejun will probably vomit blood.
In fact, there is another reason why the price is so high, that is, if the Penguin Group Q Entertainment Media wants to publicize the Zhalang Weibo and Douyin platforms, it does cost a little more than other companies.
Especially the Douyin platform!
Zhalang Weibo is a little better, and the relationship with the Penguin Group is not bad.
However, the number of word group companies that Douyin belongs to is different. The two companies are in a competitive relationship in many fields, so as long as Penguin does the public relations of Douyin, it must cost a little more.
As the saying goes, money can make ghosts push the mill. Even if it is two competing companies, as long as the money is in place, they can help their opponents to eliminate disasters and reduce difficulties.
Another 60 million bills were spent.
Soon, on Zhalang Weibo and Douyin platforms, all discussions about the Huangcheng Forest Farm incident were basically not displayed on the public pages.
That is to say.
Even if the popularity of Huangcheng Forest Farm on Zhalang Weibo exceeds 100 million, it will not appear on the homepage of Zhalang Weibo or on the hot search rankings.
That's the magic of money!
The same is true of the Douyin platform. No matter how high the number of views and comments are, as long as it is not sent by the official media, it will not appear on the homepage and will not attract more attention.
This is equivalent to a news event being directly cut off from traffic!
Originally, more and more netizens paid attention to the incident of Huangcheng Forest Farm.
But now, after Chen Xuejun of Jiangjiu Group spent the money, he directly cut off the flow of water. Only those netizens who already knew about it knew about it, and there were many more netizens who didn't know about it, and there was no way to find out.
After another two or three days, there will be no more popularity, and it will be forgotten by these known netizens.
Many people have said that netizens have no memory.
Although a lot of people at this moment have already known about the Huangcheng Forest Farm incident, and also know that the capitalists have spent money on public relations, they are very angry, but they are very powerless.
this is the truth.
"I'm so angry, the popularity and hot search that we obviously topped were withdrawn so quickly?"
"Fuck scumbags are always really not human!"
"So irritating!"
"I almost vomited out a mouthful of old blood, how can I do this!"
"I feel that it is useless for us all to be popular here. The Jiangjiu Group has money to settle the hot search."
"This is the consistent method of Zhalang Weibo and the capitalists."
"Hahahaha, it's really ironic, money can make ghosts run the mill!"
"This matter can't end like this!"
"Let's go directly to the agricultural department and report it!"
"Yes, yes, we can go to the agricultural department and relevant departments to report, I don't believe it!"
"I'm so pissed off. Let's all unite. If we don't figure this out today, won't our shelterbelts be cut down by capitalists and then planted with grapes?"
"Yeah, after thinking about it, the yellow sand fills the sky, we walk down the street and eat the yellow sand, and the capitalists drink high-end red wine in the big villa!"
"Fuck you, brother upstairs, I have a picture of what you said!"
Many netizens are already "desperate". After all, in the face of such a thing, as long as you have money, you can withdraw from the hot search and reduce the popularity, and it will not cause too much trouble.
However, there are still many netizens who are fiercely fighting, and they are also ready to report directly to the relevant departments such as agriculture above!
Indeed, many netizens have begun to do so.
If Wucheng University of Arts and Sciences was just an ordinary private university, it would be helpless when it encounters big companies like Jiangjiu Group and Q Entertainment Media jointly suppressing exposed news reports.
However!
Wucheng University of Arts and Sciences is no ordinary now!
At this time, the Wucheng University of Arts and Sciences is here.
Director Liu Hongxia of the propaganda department and Ding Yue's artificial intelligence robot Dabai all reported the situation on the Internet to Ding Yue one after another.
"So, all the popularity on Zhalang's Weibo and Douyin has been wiped out?"
Ding Yue looked at Director Liu Hongxia and asked.
"Yes, Principal Ding, no matter how much popularity there is now, it will not rise. The two platforms have taken the most severe crackdown!"
Director Liu Hongxia nodded and said.
"Brother Yue, to get to this point, you have to spend a lot of money, right?"
Huang Youjie asked curiously.
"Anyway, I don't think I can get it without tens of millions." Ding Yue muttered, and Ding Yue didn't know the exact price. In this regard, Director Liu Hongxia of the publicity department should know something.
After all, when Wucheng University of Arts and Sciences was first established, money was spent on Hot Search.
This time, Ding Yue didn't plan to spend money on hot searches. After all, he was very popular, but it was obvious that Jiangjiu Group and Q Entertainment Media had tougher tactics.
jingle bell~
At this moment, Ding Yue's cell phone rang...