Chapter 900 Want a Hit Show
Yang Dongxu gave you the start-up capital, and you owe the contracting rights to the reservoir for thirty years. Even if you don't take advantage of such benefits, others may not be grateful for your kindness, and may even be jealous and gossip when you later make money. There are still many. So it’s better to just take advantage and see how you wait.
In addition to the start-up capital, Yang Dongxu also provided the breeding expenses for the first three years, and he also provided money for the renovation of an area upstream of the reservoir.
In fact, even if he didn't give me any money, it would be more than enough to do this with my little sister's generous dowry. But who makes the younger sister like to cheat her older brother? In other words, the younger sister also knows that although she is still a family after getting married, her identity has changed. So take advantage of such a good opportunity to cheat.
Then when I suspect that I will give birth to a son, I will do something about it. When I was eight or twelve years old, I had to do another trick when I shaved off my pigtails. Anyway, my brother didn’t have to do that boring thing.
The wedding was very grand. Although everyone knew that the daughter of the Yang family was getting married, people in the south also wanted to save face. In addition, the Yang family did not ask for any betrothal gifts, so naturally there was no room for ambiguity at the wedding banquet.
In order to protect the man's face, although the Yang family was doing a lot of things when they returned home in three days, it was not too exaggerated. It was basically the same as when my elder sister got married.
Of course, the gifts sent by many people must belong to the younger sister. When they got married, they took away several carts of dowries, and when they returned home three days ago, they took away a cartload of gifts. This daughter was indeed not polite at all when she arrived at her parents' home. As for returning gifts to those who give gifts, it is naturally Yang Dongxu, the elder brother, who needs to worry about it. She only needs to accept the gifts.
"This gift list gives me a headache." Zhou Ya looked at the pile of various gift lists in front of her and rubbed her forehead.
These gift lists are not only a record of the gift recipients when my younger sister got married, but also when he got married, when his elder sister got married, when his elder sister had children, and when he had children.
And that's not all, because if nothing happens, my little sister will be holding a child in her arms next year, so the gift list has directly squeezed a large box in the past few years.
"Leave it to Cui Ma to handle it. There is a phone and a mobile phone at home. Many of my friends have been to the courtyard before. Cui Ma has seen it and knows it.
So if anything happens, let Cui Ma contact us and let us know. Then we can buy a gift, or just go to the wedding banquet and return the gift. "Yang Dongxu also had a headache watching it, so he simply stopped reading.
After finishing the wedding arrangements for his younger sister, he stayed with his wife at home for a few more days before driving back to Hangzhou, and then took a flight from Hangzhou to Yanjing.
Due to some factors, Yang Dongxu's development focus has been in the south in recent years. In Yanjing, the houses he bought before were demolished, and Haina Company was the only one there.
In fact, Yang Dongxu also wanted to relocate Haina to the Magic City. After all, the entertainment industry is actually more business-oriented, and the political atmosphere in Yanjing is too strong. Any little actor can always find a relative who works in the government despite all the twists and turns.
So he was always saying hello and saying hello, which made Heiner very annoyed. This is because Yang Dongxu is still quite famous in Yanjing, and there are not many monsters and monsters coming to harass him. Another person would have to make countless bad movies every year to deal with these people.
However, the kid was afraid that someone with his status would not come to the door, but it was not just the kid who came to the door, there were also many people who could not escape. So he wanted to move Haina to the Magic City more than once, but there was never a suitable opportunity.
When a company becomes a well-deserved leader in an industry, although you are the absolute shareholder of the company's big boss. Your company has the final say, but for things like relocation, you not only have to consider company factors, but also external influences. Yanjing is a place where Yang Dongxu does not dare to have much impact, so this matter has been stranded.
The main reason for coming to Yanjing this time is to discuss cooperation with the official satellite TV for the next variety show. Since the provincial satellite TV was liberalized. Official satellite TV has never had an easy time.
Although as an official satellite TV, it has always been the boss of all levels of satellite TV, and this boss position will definitely not be shaken due to natural reasons, but there are some things that cannot be solved just by having status.
For example, the ratings of various channels of official satellite TV have dropped sharply in the past two years. Although the advertising king still dominates every year, there is always a feeling that Wang Xiaoer's New Year is not as good as the previous year.
For example, in the past two years, Anhui Province Satellite TV has instantly become famous thanks to "Super Winner". Advertising fees have skyrocketed year after year, and it has also launched broadcast programs such as "Marco Watching Movies" and "Enjoyment Theater". The ratings can be seen with the naked eye. The speed skyrocketed.
Then Dragon TV, Phoenix TV, and Xiangnan TV followed closely behind, showing different vitality. Compared with these satellite TV stations that are full of passion and vitality and are getting better day by day, even if the official satellite TV maintains its original performance, it is considered a setback. What's more, their performance is already regressing, and their ratings are not comparable to before.
Therefore, in order to save the situation, or to let the younger brothers see the strength of the boss, he collaborated with "Happy Boy" and "Happy Girl" and returned to the official satellite TV where the boss is famous, preparing to launch a new variety show.
After all, there are currently three prime variety show times. On the first Friday night, this time is occupied by Anhui TV's "Super Winner". Currently, there is no program that can compete with this show.
The second one is naturally Saturday night, which is the "Happy Family" program of Shonan TV. Although there is no one program that dominates the show, it has already shown a trend of becoming popular, so the competition is very fierce.
The third one is naturally Sunday night, which is currently the time period dominated by the official satellite TV's "Happy Boys" in the first half of the year and "Happy Girls" in the second half of the year.
Although there is a trump card program, it is undoubtedly still a bit shabby for the official satellite TV. In addition, the TV station is not without understanding people, and some people have seen the life of this kind of talent show.
In addition, the dilemma of waiting until the show is about to die before thinking of looking for other programs to replace it, but it suddenly became weak for several years. So this time the director of the official satellite TV station has a longer-term vision.
Prepare to take advantage of the two talent shows in hand while they are still popular, and seek other programs to join, and stir up the Saturday time period when there are still many competitors. If they win, everyone will be happy, and if they lose, there is still a talent show to rely on, so there is no loss.
If you want to launch a new program, it is undoubtedly the first choice to find Haina to cooperate. After all, they have made world-class talent shows and created a top-rated program for Anhui Satellite TV. So Haina is definitely the best choice when you want to launch a new program.
"Didn't they launch a new variety show with good results? Why did they think of cooperating with us again?" Yang Dongxu asked a little strangely when he came to Yanjing Haina Company and sat in the chairman's office, which he only entered a few times a year.
"It seems that they are not very satisfied with the results." Chen Hong said.
Although the domestic entertainment industry started late and the content is subject to certain limitations, it does not mean that there are no talents or people who do variety shows in the mainland.
After all, without Yang Dongxu, "Super Winner" still appeared and was extremely popular, "Happy Mobilization" was also very popular, and with "Avenue of Stars" and "Happy Family", etc., the domestic practitioners in this period had more ideas than later generations.
For example, following the wave of talent shows, the official satellite TV launched a semi-formal professional host challenge program such as "Challenge Host".
Ordinary people are undoubtedly very curious about the hosts who appear on TV, so it has become an instant hit and earned a lot of eyeballs and advertising fees for the official three channels.
However, compared with the dominance of talent shows, the invincibility of "Super Winner", this program is more popular than ordinary programs, but the popularity obviously cannot satisfy the official satellite TV boss. What they need is a hit that can show their boss's prestige, not just a generally popular program.
"The ratings seem to be a little bit off." Hearing Chen Hong's words, Yang Dongxu nodded.
If anyone dared to say that the ratings of "Challenge Host" were bad in the past, it would not be just floating, it would have already flown. But with "Super Winner" as a precedent, plus the talent show is popular all over the country, even Taiwanese contestants came to participate this year, and it is even popular in Asia. Although there are no contestants from Japan and South Korea, there are young people from Southeast Asia who come to participate in the talent show.
Both the inside and the outside are sufficient. This is not a show, but a real achievement made by strength. With such a benchmark, although the ratings of "Challenge Host" have reached a small peak of 5.3% after experiencing a low point, it is still somewhat less than the blockbuster in the minds of the leaders.
"Did they make any requirements, such as the type of variety show?" Yang Dongxu asked.
"They didn't say that, but they hope that the ratings can break 7." Chen Hong said.
"They really dare to ask." Yang Dongxu was a little speechless.
If you said breaking 7 in the 1980s, it would be an insult. Which official satellite TV program didn't have a ratings of 70%?
Whether it is "Investiture of the Gods", "Journey to the West", or "Legend of the New White Snake", the ratings are all above 60%.
But although such ratings seem like a miracle, they are directly related to the scarce entertainment environment at that time. Now it is two thousand years later, and local satellite TV is becoming more and more active.
Variety shows, various TV series and movies are emerging, and I can watch that instead of watching this. So let alone breaking 7, even breaking 5 is already a sign of a popular show.
Of course, some cheating shows and TV series should be excluded. For example, in terms of TV series, "My Fair Princess" has already broken out of China and entered Asia, which is considered a cheat.
Another example is "Autumn in My Heart" after the Korean wave hit, and a series of TV series in which the heroines died of various terminal illnesses are also cheating and many people's tears have been deceived.